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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Carl's Jr. performance in the Mexico and how they change over time
See what factors influence Carl's Jr. performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Carl's Jr.' competitors in the Mexico
An analysis of Carl's Jr.' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Carl's Jr. is in the top 6% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Carl's Jr. in Mexico holds a market performance percentile of 94, indicating a leading position. This means Carl's Jr. captures a significant share of customer traffic compared to its competitors. Performance peers in the adjacent percentile range include VIPS, Oriental Wok, and Domino's Pizza.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue. High CSAT scores indicate a strong customer base.
Carl's Jr.'s overall customer satisfaction in Mexico is 75%, a decrease of 2.6 percentage points year-over-year. Hidalgo shows the highest CSAT at 97%, while Aguascalientes and Guerrero experienced significant growth of 13.7 percentage points. Sonora and Zacatecas also show positive growth.
Average check reveals customer spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and promotions.
The overall average check for Carl's Jr. in Mexico is 253.8 MXN, a 1% decrease year-over-year. Guerrero has the highest average check at 321.1 MXN. Tabasco, Veracruz, and Quintana Roo also show relatively high average check values.
Outlet count indicates brand reach and market presence. Expansion strategies rely on understanding outlet distribution and density.
Carl's Jr. has the most outlets in Nuevo León (48), followed by Baja California (33) and Jalisco (27). State of Mexico has 23 outlets, while Querétaro and Coahuila each have 15. Sonora and Sinaloa each have 14 outlets.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Carl's Jr. in Mexico, based on cross-visitation, are Little Caesars (8.47%), Starbucks (6.30%), KFC (5.65%), McDonald's (5.61%), and VIPS (3.62%). This indicates that customers who visit Carl's Jr. also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and minimizing operational costs.
Carl's Jr. in Mexico experiences peak traffic workload between 2 PM and 4 PM, with the highest workload at 3 PM (63.44%) and 4 PM (67.66%). Traffic starts increasing significantly from 8 AM, peaking in the afternoon, and gradually decreasing after 6 PM.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring messages to specific demographics.
Carl's Jr. in Mexico shows a higher affinity among women (77%) and men (120%). Gen X (123%), Gen Z (122%) are over-represented, while Gen Y (79%) is under-represented. This suggests targeted marketing towards Gen X and Gen Z may be particularly effective.