Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Italianni's performance in the Mexico and how they change over time
See what factors influence Italianni's performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Italianni's' competitors in the Mexico
An analysis of Italianni's' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Italianni's is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Italianni's market performance is at the 68th percentile, indicating an average/above average market standing. This means Italianni's is ahead of many competitors in the Cafe & Restaurants industry in Mexico. Performance peers in the same percentile range include Don Giovanni Quesería, La Casa de los Abuelos, DOLCE BISQUET, Potzollcalli, Kayser, and Boston's.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased revenue and positive word-of-mouth.
Italianni's overall customer satisfaction is 44%, a decrease of 10.3 percentage points year-over-year. Sinaloa shows the highest CSAT at 89% with a 37pp increase, while Veracruz shows 55% with a 14.2pp decrease. This suggests a need to investigate and address satisfaction issues, particularly in Veracruz, while leveraging successes in Sinaloa.
Average check (Avg Check) indicates how much customers spend per visit, reflecting menu pricing, customer spending habits and overall revenue.
Italianni's average check is 409.8 MXN, a 6.1% increase year-over-year. Michoacán has the highest average check at 463.6 MXN. This indicates positive revenue trends, with opportunities to analyze regional differences and optimize pricing strategies.
Number of outlets reflects brand's reach and market presence. A larger outlet count can increase brand visibility and customer accessibility.
Italianni's has the most outlets in the State of Mexico (15). Guanajuato and Puebla each have 4 outlets. This distribution highlights key markets for Italianni's, with opportunities to consider expansion strategies in other regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Italianni's top competitors based on cross-visitation are Starbucks (7.48%), Toks (7.38%), VIPS (7.28%), La Casa de Toño (6.98%), and McDonald's (4.25%). This indicates that customers who visit Italianni's also frequent these establishments, suggesting opportunities for competitive differentiation and targeted marketing.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience.
Italianni's traffic workload peaks between 12:00 PM and 8:00 PM, with the highest traffic around 4:00 PM (62.12%). This data suggests optimal staffing levels should be maintained during these peak hours to ensure efficient service and customer satisfaction.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for increased engagement.
Italianni's customer base shows high affinity among women (89) and men (109). Gen X (113) and Gen Z (188) are overrepresented, while Gen Y (79) is underrepresented. This suggests marketing strategies should focus on Gen X and Gen Z, while re-evaluating approaches to attract Gen Y.