Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence IHOP performance in the Mexico and how they change over time
See what factors influence IHOP performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of IHOP' competitors in the Mexico
An analysis of IHOP' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
IHOP is in the top 24% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
IHOP's market performance in Mexico is at the 76th percentile, indicating an above-average market position. This means IHOP outperforms 76% of brands in the Cafe & Restaurants industry. Performance peers in the same range include Las Espadas - Brazilian Steakhouse, Perros y Burros, Pizza Hut, La Casa de Toño, Burger King and Toks.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation.
The top competitors for IHOP in Mexico, based on cross-visitation, are Starbucks (5.60%), McDonald's (4.73%), VIPS (4.52%), Toks (4.19%), and Carl's Jr. (3.82%). This indicates that customers who visit IHOP also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
IHOP's peak traffic workload in Mexico occurs between 9 AM and 12 PM, with the highest workload at 11 AM (59.67%). There is also a high workload at 8 AM (36.43%) and 9 AM (48.79%). This data helps optimize staffing during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
IHOP in Mexico shows a higher affinity among women (105%) compared to men (96%). Among generations, Gen Z shows the highest affinity (148%), followed by Gen Y (101%), and Gen X (89%). This suggests that Gen Z is overrepresented among IHOP's customers, while Gen X is underrepresented.