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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Cracker Barrel Old Country Store performance in the United States and how they change over time
See what factors influence Cracker Barrel Old Country Store performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Cracker Barrel Old Country Store' competitors in the United States
An analysis of Cracker Barrel Old Country Store' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Cracker Barrel Old Country Store is in the top 16% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Cracker Barrel Old Country Store's market performance is at the 84th percentile, placing it in the average/above average range. This indicates a solid market standing relative to competitors like First Watch, Fogo de Chão, and Pizza Hut.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT indicates a strong customer base.
Cracker Barrel Old Country Store's overall CSAT is 68%, a 2.9 percentage point increase year-over-year. Nevada shows the highest CSAT at 88%, with South Dakota and California also demonstrating strong customer satisfaction.
Average check (transaction value) indicates customer spending habits and pricing power, influencing overall revenue and profitability.
The overall average check for Cracker Barrel Old Country Store is $22.80, a 3.2% increase year-over-year. California has the highest average check at $29.60, suggesting higher spending per customer in that state.
Number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Cracker Barrel Old Country Store has the most outlets in Florida (60), followed by Texas (55) and Tennessee (52). This distribution highlights key markets for the brand's physical presence.
Identifying top competitors through cross-visitation patterns helps refine marketing strategies and understand customer preferences.
McDonald's is the most frequently visited competitor by Cracker Barrel Old Country Store customers (15.10%), followed by Chick-fil-A (8.13%), Wendy's (6.16%), Taco Bell (5.63%) and Texas Roadhouse (5.55%).
Analyzing traffic workload by hour helps optimize staffing and resource allocation to meet customer demand effectively.
Cracker Barrel Old Country Store experiences peak traffic workload between 10 AM and 12 PM, with the highest workload at 11 AM (62.64%). Traffic is lowest in the early morning hours.
Analyzing consumer segments by gender and generation informs targeted marketing and positioning strategies, maximizing engagement and ROI.
Women show a high affinity (107 index) for Cracker Barrel Old Country Store, while men are under-indexed (94 index). Gen X demonstrates a high affinity (131 index), while Gen Y (68 index) and Gen Z (63 index) are under-indexed.