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Managing Partner, Global Business Development
See what factors influence Denny's performance in the Canada and how they change over time
See what factors influence Denny's performance in the Canada and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Denny's' competitors in the Canada
An analysis of Denny's' competitors in the Canada
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Denny's is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's competitive strength and customer preference, indicating its share of foot traffic in the industry.
Denny's holds a leading position in Canada's Cafe & Restaurants industry with a market performance percentile of 99, placing it in the top 1% of brands. This indicates strong customer preference compared to peers like Osmow's Shawarma, Domino's Pizza, Earls Kitchen + Bar, Harvey's, Starbucks, and Montana's BBQ & Bar, who share a similar leading percentile.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue growth. Monitoring CSAT is key to identifying improvement areas.
Denny's in Canada shows an overall CSAT of 88%, a slight decrease of 1.2 percentage points year-over-year. Manitoba and Alberta lead with 93% satisfaction, while Ontario lags at 83%. This suggests regional differences in customer experience, with a need to investigate drivers of lower satisfaction in British Columbia and Ontario.
Average check indicates customer spending per visit, reflecting menu pricing, order value, and customer affluence, critical for revenue optimization.
Denny's in Canada has an overall average check of 27.5 CAD, a 0.7% increase year-over-year. Nova Scotia and Ontario lead with 30.3 CAD. This suggests potential regional pricing variations or different spending habits, with opportunity to optimize menu offerings based on location.
Outlet count reflects brand reach and market presence, influencing accessibility and brand awareness, vital for expansion and market share.
Denny's in Canada has the highest number of outlets in Alberta (31), followed by British Columbia (26) and Ontario (20). This distribution indicates a strategic focus on Western Canada, with opportunities to expand presence in other provinces like Saskatchewan (4), Manitoba (2), New Brunswick, Newfoundland and Labrador, and Nova Scotia(1 each).
Identifying key competitors and understanding cross-visitation patterns reveals competitive landscape, informing strategies for differentiation and customer acquisition.
Denny's in Canada sees significant cross-visitation with Tim Hortons (14.21%) and McDonald's (11.43%), indicating shared customer base. A&W Canada (6.84%), Boston Pizza (4.30%), and Dairy Queen (4.05%) also attract Denny's customers. Strategies to differentiate from these competitors could focus on unique menu offerings or enhanced customer experience.
Traffic workload analysis informs staffing, resource allocation, and operational efficiency by identifying peak hours and optimizing service delivery.
Denny's in Canada experiences peak traffic workload between 10:00 AM and 12:00 PM, reaching a high of 60.66% at 11:00 AM. Traffic gradually increases from 6:00 AM (12.52%) to 11:00 AM before declining throughout the afternoon and evening. This data suggests optimal staffing levels are crucial during mid-morning hours.
Understanding consumer demographics enables targeted marketing and product development, enhancing brand relevance and improving customer engagement.
Denny's in Canada shows a slightly higher affinity among women (104%) compared to men (97%). Gen X and Gen Z display a higher affinity (120% each), while Gen Y shows a lower affinity (84%). Marketing efforts could be tailored to appeal specifically to Gen X and Gen Z tastes and preferences.