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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Osmow's Shawarma performance in the Canada and how they change over time
See what factors influence Osmow's Shawarma performance in the Canada and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Osmow's Shawarma' competitors in the Canada
An analysis of Osmow's Shawarma' competitors in the Canada
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Osmow's Shawarma is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Osmow's Shawarma holds a leading position with a market performance percentile of 99 in Canada's Cafe & Restaurants industry. This reflects strong customer preference. Peers like Earls Kitchen + Bar, Denny's, Starbucks, Domino's Pizza, Popeyes Louisiana Kitchen and Harvey's share similar top rankings.
CSAT measures customer happiness. Higher scores boost loyalty and positive reviews, fueling growth and brand strength.
Osmow's Shawarma's overall CSAT is 83%, down by 1.4 percentage points year-over-year. Ontario mirrors the overall CSAT at 83%. Quebec shows the highest growth at 7pp. British Columbia experienced the largest decline, dropping by 6pp.
Average check reveals spending habits, informing pricing and menu strategies to optimize revenue and customer value.
The overall average check for Osmow's Shawarma is 22 CAD, up 7.5% year-over-year. Nova Scotia has the highest average check at 29.8 CAD. All locations except Nova Scotia show no growth compared to the previous period.
Outlet count reflects brand reach and market penetration, key for accessibility and competitive presence.
Osmow's Shawarma has 157 outlets in Ontario. Alberta has 16 outlets. British Columbia, Quebec, and Nova Scotia have 4, 3 and 2 respectively. Manitoba has only 1 location, indicating a limited presence in that province.
Knowing key competitors is crucial for strategic positioning and gaining a competitive edge in the market.
Tim Hortons is the top competitor, with a cross-visitation rate of 15.36%. McDonald's follows at 8.81%. A&W Canada, Popeyes Louisiana Kitchen, and Subway have cross-visitation rates of 4.15%, 3.77%, and 3.65% respectively.
Understanding traffic patterns helps optimize staffing and resource allocation, improving customer experience and efficiency.
Peak traffic for Osmow's Shawarma occurs between 17:00 and 21:00, with the highest workload at 19:00 (62.42%). Traffic is lowest between 4:00 and 7:00. There is a secondary spike around lunch from 11:00 to 14:00.
Consumer insights allow targeted marketing. Affinity scores guide relevant, resonant strategies, maximizing engagement and ROI.
Women show higher affinity (65%) compared to the average consumer, while men are overrepresented with an affinity index of 125%. Gen Y exhibits a high affinity (125%), Gen Z shows 103% and Gen X shows lower affinity (55%) compared to the average.