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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Cheddar's Scratch Kitchen performance in the United States and how they change over time
See what factors influence Cheddar's Scratch Kitchen performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Cheddar's Scratch Kitchen' competitors in the United States
An analysis of Cheddar's Scratch Kitchen' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Cheddar's Scratch Kitchen is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Cheddar's Scratch Kitchen's market performance is at the 69th percentile, indicating an average/above average market standing. This means the brand performs better than many competitors in the Cafe & Restaurants industry. Performance peers in the same percentile range include Walk-On's Sports Bistreaux, Hawaiian Bros Island Grill, 787 Coffee, and Perkins American Food Co.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Cheddar's Scratch Kitchen has an overall CSAT of 73%, a 1.2 percentage point increase year-over-year. Iowa shows the highest CSAT at 92%, with a 13.2 percentage point increase. This indicates positive customer experiences, especially in Iowa, Maryland, Michigan, Colorado and West Virginia.
Average check reveals spending per customer, crucial for revenue forecasting and profitability analysis.
The overall average check for Cheddar's Scratch Kitchen is $26.10, a 2.9% decrease year-over-year. New Mexico has the highest average check at $34.90. This suggests a slight decrease in customer spending, with regional variations in average transaction values.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Cheddar's Scratch Kitchen has the most outlets in Texas (56), followed by Florida (24) and Tennessee (18). This distribution highlights key markets for the brand, with Texas representing a significant portion of its presence.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
The top competitors for Cheddar's Scratch Kitchen, based on cross-visitation, are McDonald's (13.96%), Chick-fil-A (8.43%), Texas Roadhouse (5.97%), Wendy's (5.61%), and Cracker Barrel Old Country Store (5.35%). This indicates that customers who visit Cheddar's also frequent these brands.
Traffic workload by hour reveals peak times, optimizing staffing and resource allocation for efficiency.
Cheddar's Scratch Kitchen experiences peak traffic workload between 11:00 AM and 9:00 PM, with the highest workload at 6:00 PM (64.27%). This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies.
Women are overrepresented among Cheddar's Scratch Kitchen consumers (104 affinity index), while men are underrepresented (96 affinity index). Gen X shows high affinity (124 affinity index), while Gen Y (80 affinity index) and Gen Z (76 affinity index) are underrepresented.