Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Perkins American Food Co. performance in the United States and how they change over time
See what factors influence Perkins American Food Co. performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Perkins American Food Co.' competitors in the United States
An analysis of Perkins American Food Co.' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Perkins American Food Co. is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Perkins American Food Co. has a market performance percentile of 69, indicating an average/above average market standing. This suggests a solid customer base and competitive position. Performance peers in the same percentile range include 787 Coffee, Cheddar's Scratch Kitchen, and Walk-On's Sports Bistreaux.
Customer satisfaction reflects brand perception, impacting loyalty and revenue. High CSAT scores correlate with positive business outcomes.
Perkins American Food Co. has an overall customer satisfaction of 83%, a 1.3pp increase year-over-year, indicating improved customer perception. Virginia shows the highest CSAT at 93%, while Oklahoma shows the largest growth at 9.2pp. This suggests effective strategies in Oklahoma.
Average check reveals customer spending habits, influencing revenue strategies and profitability assessments.
The overall average check for Perkins American Food Co. is $20.00 USD, a 1.7% decrease year-over-year. Utah has the highest average check at $23.70 USD. This indicates a need to analyze pricing strategies and customer spending behavior to optimize revenue.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Perkins American Food Co. has the highest number of outlets in Minnesota (48), followed by Pennsylvania (36) and Florida (29). This distribution highlights key markets and potential areas for expansion or consolidation based on performance.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
The top competitors for Perkins American Food Co., based on cross-visitation, are McDonald's (15.79%), Wendy's (6.36%), and Culver's (5.86%). This indicates that Perkins customers also frequent these fast-food chains, suggesting potential areas for differentiation.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Perkins American Food Co. experiences peak traffic workload between 9 AM and 12 PM, with the highest workload at 11 AM (63.28). This data suggests the need for optimized staffing and resource allocation during these peak hours to ensure customer satisfaction.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Women (affinity index 105) are overrepresented among Perkins American Food Co. customers, while men (affinity index 96) are underrepresented. Gen X (affinity index 126) shows high affinity, while Gen Y (affinity index 66) and Gen Z (affinity index 81) are under-indexed. This suggests targeted marketing towards Gen X women.