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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Checkers performance in the United States and how they change over time
See what factors influence Checkers performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Checkers is ahead of most brands
Sample of brands in the same percentile
An analysis of Checkers' competitors in the United States
An analysis of Checkers' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Checkers' market performance is at the 67th percentile, indicating an average/above average market standing. This means Checkers performs better than many competitors in the Cafe & Restaurants industry. Performance peers include Church's Texas Chicken, Del Taco, Pizza Ranch, Huddle House, Charleys Cheesesteaks, and JOEY.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
Checkers' top competitors based on customer cross-visitation are McDonald's (27.63%), Wendy's (13.03%), Burger King (12.79%), Taco Bell (12.05%), and Chick-fil-A (9.53%). This indicates a significant overlap in customer base with McDonald's.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Checkers experiences peak traffic between 12:00 PM and 6:00 PM, with the highest workload at 1:00 PM (61.08%). Traffic is lowest between 4:00 AM and 7:00 AM. This data helps optimize staffing during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Checkers' customer base shows a high affinity towards women (92) and men (108). Gen X (110) shows high affinity, while Gen Y (93) and Gen Z (93) are under-indexed. This suggests targeted marketing towards Gen X may be particularly effective.