Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Cake Box performance in the United Kingdom and how they change over time
See what factors influence Cake Box performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Cake Box' competitors in the United Kingdom
An analysis of Cake Box' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Cake Box is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Cake Box holds a leading position in the United Kingdom's Cafe & Restaurants industry with a market performance percentile of 99.00. This indicates a strong market presence relative to its peers such as TGI Fridays, The Real Greek and Amorino Gelato, which are within similar high-performance percentiles.
Customer satisfaction indicates loyalty and predicts future growth. High CSAT scores often correlate with repeat business and positive word-of-mouth referrals.
Cake Box demonstrates strong customer satisfaction with an overall CSAT of 91.00%, though there's a slight decrease of 2.50 percentage points year-over-year. Satisfaction is high in Scotland (97.00%) with an increase of 2.10 percentage points, but slightly lower in England (90.00%) with a decrease of 2.60 percentage points. Focus on England may boost overall satisfaction.
Average check reflects customer spending habits and revenue potential. Monitoring this KPI aids in pricing strategies and identifying upselling opportunities.
Cake Box's average check is 27.10 GBP, marking an 18.90% increase year-over-year, indicating customers are spending more per visit. The average check is highest in England at 27.50 GBP. Wales has 24.50 GBP and Scotland 22.50 GBP, presenting opportunities to explore reasons for the difference and optimize strategies.
Outlet count indicates brand reach and expansion. Tracking this metric reveals growth trajectory and market penetration effectiveness.
Cake Box has a total of 156 outlets in the United Kingdom. The majority of outlets are located in England (149), with fewer in Wales (4) and Scotland (3). This distribution highlights a strong presence in England, with potential for further expansion in Wales and Scotland.
Competitor analysis reveals market dynamics and customer preferences. Understanding cross-visitation patterns aids in strategic positioning.
Cake Box's customers also frequently visit McDonald's (5.00%), KFC (4.14%), and chaiiwala and Pepe's (3.10%). This cross-visitation suggests that Cake Box competes in the broader quick-service and cafe market. Understanding the appeal of these competitors can help Cake Box refine its offerings.
Traffic workload analysis optimizes staffing and resource allocation. Identifying peak hours allows for efficient operations and improved customer experience.
Cake Box experiences peak traffic between 11:00 AM and 4:00 PM, with the highest workload around 1:00 PM (58.29). Traffic is minimal before 9:00 AM and after 8:00 PM. This data informs staffing decisions, ensuring adequate coverage during peak hours.
Understanding consumer segments informs targeted marketing. Affinity indexes reveal segment-specific preferences for customized strategies.
Cake Box demonstrates high affinity with women (107.00) and over-indexes with Gen Y (132.00) and Gen Z (129.00). Marketing efforts should consider tailoring messaging and offers to appeal to these demographics, as they show higher-than-average engagement.