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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Frankie & Benny's performance in the United Kingdom and how they change over time
See what factors influence Frankie & Benny's performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Frankie & Benny's' competitors in the United Kingdom
An analysis of Frankie & Benny's' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Frankie & Benny's market performance is at the 71st percentile, indicating an average/above average market standing. This means the brand performs better than 71% of its peers in the Cafe & Restaurants industry in the United Kingdom. Performance peers in a similar range include Cake Box, Wingstop, MyLahore, Taco Bell, The Ivy, and The Real Greek.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and marketing efforts.
Frankie & Benny's top competitors based on customer cross-visitation are McDonald's (7.48%), JD Wetherspoon (4.77%), Harvester (2.71%), Costa Coffee (2.60%), and Toby Carvery (2.28%). This indicates that customers who visit Frankie & Benny's also frequently visit these establishments.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Frankie & Benny's experiences peak traffic workload between 11:00 and 19:00, with the highest activity around 17:00 (48.16%). Traffic is minimal between 0:00 and 6:00. This data helps optimize staffing levels to meet customer demand effectively.
Understanding consumer segments allows targeted marketing, improving engagement and ROI by tailoring messaging.
Frankie & Benny's customer base shows a higher affinity towards women (121%) compared to men (83%). Among generations, Gen Z shows the highest affinity (129%), followed by Gen X (107%), while Gen Y is under-indexed (88%). This suggests marketing should focus on Gen Z and female consumers.