Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Browns performance in the United Kingdom and how they change over time
See what factors influence Browns performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Browns' competitors in the United Kingdom
An analysis of Browns' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Browns is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals competitive strength and customer preference by indicating a brand's share of foot traffic within its industry.
Browns' market performance is in the top 1% (leading) in the United Kingdom's Cafe & Restaurants industry. This strong percentile indicates a leading market standing relative to competitors like Treatz, O'Neills, Comptoir Libanais, Caffè Concerto, Fat Hippo, and Slim Chickens, all positioned at the 99th percentile.
Customer satisfaction (CSAT) is crucial as it reflects customer loyalty and directly impacts revenue and brand reputation.
Browns' overall CSAT is 89%, a 0.9 percentage point increase year-over-year. Satisfaction is highest in England (89%), with lower scores in Scotland and Wales (both 84%). CSAT peaked in June 2025 at 90.47%, suggesting positive customer perception overall.
Average check (transaction value) is vital for understanding revenue trends and the effectiveness of upselling and menu pricing strategies.
Browns' overall average check is £42.90, a 3.7% decrease year-over-year. Scotland has the highest average check (£45.90). The dynamic data shows the average check fluctuated between £41.69 and £44.91 from May to July 2025.
Outlet count indicates brand reach and growth potential. It reflects expansion strategy and market presence across different regions.
Browns has 25 outlets in England, 2 in Scotland, and 1 in Wales. The concentration of outlets in England suggests a strategic focus on that region.
Identifying key competitors is essential for strategic benchmarking and understanding customer preferences within the market landscape.
Browns' top competitors based on customer cross-visitation are JD Wetherspoon (5.86%), McDonald's (5.06%), Miller & Carter (3.79%), Starbucks (2.87%), and Bill's (2.30%). This indicates overlap in customer base with these brands.
Traffic workload analysis by hour reveals peak operational times, enabling optimized staffing and resource allocation for improved service.
Browns experiences peak traffic workload between 18:00 and 19:00, with approximately 51% of the daily traffic. Traffic steadily increases from 08:00, peaking in the evening, then declining after 21:00.
Analyzing consumer segments by gender and generation informs targeted marketing, product positioning, and overall business strategy.
Browns' customer base shows a higher affinity towards women (Index 115) and Gen X (Index 129). Conversely, there is lower affinity towards men (Index 89), Gen Y (Index 82), and Gen Z (Index 91), indicating these groups are under-indexed relative to the average consumer.