Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence BrewDog performance in the United Kingdom and how they change over time
See what factors influence BrewDog performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of BrewDog' competitors in the United Kingdom
An analysis of BrewDog' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
BrewDog is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
BrewDog's market performance is at the 67th percentile in the United Kingdom's Cafe & Restaurants industry, indicating an average/above average market standing. This means BrewDog attracts more customers than many competitors. Performance peers in the same percentile range include Pret A Manger, Maki & Ramen, Angus Steakhouse, O'Neills, Browns, and Fat Hippo.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with repeat business.
BrewDog's overall customer satisfaction is 83%, a 1.2 percentage point increase year-over-year. England shows the highest CSAT at 83% with a 1.6pp increase, while Wales has a lower CSAT of 76% with a significant decrease of 24.3pp. This suggests a need to investigate and address customer concerns in Wales.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions.
BrewDog's overall average check is £23.80, an 8.8% increase year-over-year. England has the highest average check at £24.30. Northern Ireland has the lowest at £19.50. This indicates customers are spending more per visit than last year, with regional variations in spending habits.
Outlet count indicates brand reach and market presence. More outlets can mean greater accessibility and brand visibility.
BrewDog has a total of 63 outlets in the United Kingdom. England accounts for the majority with 45 outlets, followed by Scotland with 16. Northern Ireland and Wales each have 1 outlet. This shows a strong presence in England and Scotland, with limited presence in Northern Ireland and Wales.
Identifying top competitors helps understand the competitive landscape and benchmark performance against industry rivals.
BrewDog's top competitors based on customer cross-visitation are JD Wetherspoon (7.58%), McDonald's (4.75%), Costa Coffee (2.71%), Starbucks (2.04%), and Nando's (1.70%). This indicates that customers who visit BrewDog also frequently visit these establishments.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to meet customer demand.
BrewDog experiences peak traffic workload between 4 PM and 7 PM, with the highest workload at 6 PM (54.51). Traffic is significantly lower during early morning hours. This data helps optimize staffing levels and promotions based on hourly demand.
Understanding consumer segments allows for targeted marketing, tailoring products and messages to specific demographic groups.
BrewDog's customer base shows a high affinity towards women (index 75) and men (index 121). Among generations, Gen X shows the highest affinity (index 123), followed by Gen Y (index 99) and Gen Z (index 78). This suggests that BrewDog is particularly popular among Gen X consumers.