Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence O'Neills performance in the United Kingdom and how they change over time
See what factors influence O'Neills performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
O'Neills is ahead of most brands
Sample of brands in the same percentile
An analysis of O'Neills' competitors in the United Kingdom
An analysis of O'Neills' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
O'Neills holds a market performance percentile of 67 in the United Kingdom's Cafe & Restaurants industry, indicating an average/above average market standing. This means O'Neills captures more customer traffic than a significant portion of its competitors. Performance peers in the same percentile range include Caffè Concerto, Fat Hippo, Maki & Ramen, Angus Steakhouse, BrewDog and Browns.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT scores often correlate with repeat business and positive word-of-mouth.
O'Neills boasts a high overall customer satisfaction (CSAT) of 92% in the United Kingdom, with a 0.9 percentage point increase year-over-year. Scotland and Wales show the highest CSAT at 94%, while England has a slightly lower CSAT of 91%. This indicates strong customer approval across all regions, with room for improvement in England.
Average check reveals how much customers spend per visit. Tracking this KPI helps understand spending habits and optimize pricing strategies for revenue growth.
The overall average check for O'Neills in the United Kingdom is £23.3, showing a 6.9% increase year-over-year. Scotland has the highest average check at £24.3, followed by England at £23.4, and Wales at £20.8. This suggests customers in Scotland tend to spend more per visit compared to other regions.
Outlet count indicates brand reach and market presence. Monitoring this KPI helps assess expansion efforts and identify growth opportunities in different regions.
O'Neills has a total of 41 outlets in the United Kingdom. England accounts for the majority with 34 outlets, followed by Scotland with 5, and Wales with 2. This distribution highlights England as O'Neills' primary market, with potential for expansion in Scotland and Wales.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns helps refine marketing strategies and gain a competitive edge.
The top competitors for O'Neills in the United Kingdom, based on customer cross-visitation, are JD Wetherspoon (13.89%), McDonald's (8.19%), Nando's (2.63%), KFC (2.34%), and Pizza Express (2.05%). This indicates that customers who visit O'Neills also frequently visit these establishments, particularly JD Wetherspoon and McDonald's.
Traffic workload analysis reveals peak hours and customer flow. Understanding these patterns helps optimize staffing, promotions, and resource allocation for efficiency.
O'Neills experiences peak traffic workload between 17:00 and 21:00, with the highest workload at 18:00 (41.29%). Traffic starts increasing around 10:00, peaks in the evening, and declines significantly after 22:00. This data suggests that O'Neills is busiest during dinner and evening hours.
Understanding consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with specific demographics.
O'Neills' customer base shows a high affinity towards women (94) and men (105). Among generations, Gen X shows an affinity index of 111, Gen Y shows 87, and Gen Z shows 139. This indicates that Gen Z is overrepresented among O'Neills' customers, while Gen Y is underrepresented.