Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence BigChefs performance in the Turkey and how they change over time
See what factors influence BigChefs performance in the Turkey and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of BigChefs' competitors in the Turkey
An analysis of BigChefs' competitors in the Turkey
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
BigChefs is in the top 19% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
BigChefs' market performance is at the 81st percentile, placing it as an average/above average performer. This indicates a solid market standing relative to competitors. Performance peers in the same percentile range include Mado, Komagene, Quick China and Domino's Pizza.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
BigChefs' overall customer satisfaction is 73%, up 8 percentage points year-over-year. The Black Sea Region shows the highest satisfaction at 83%, while the Mediterranean Region has the lowest at 72%. This indicates a generally positive customer experience, with regional variations.
Average check reveals customer spending habits, reflecting menu pricing, customer affluence, and perceived value.
The overall average check for BigChefs is 903.8 TRY, a 29.4% increase year-over-year. The Aegean Region has the highest average check at 966.2 TRY, while Central Anatolia Region has the lowest at 871.9 TRY. This suggests increased spending per customer.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
BigChefs has the most outlets in the Marmara Region (51), followed by Central Anatolia and Aegean Regions (19 each). The Eastern Anatolia Region has the fewest outlets (1). This distribution highlights regional market focus.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation efforts.
BigChefs' top competitors based on customer cross-visitation are Starbucks (6.16%), Köfteci Yusuf (5.03%), Kahve Dünyası (3.10%), McDonald's (2.98%), and Midpoint (2.64%). This indicates shared customer bases and potential areas for competitive focus.
Traffic workload reveals peak hours and customer flow, enabling efficient staffing and resource allocation.
BigChefs experiences peak traffic workload between 17:00 and 21:00, with the highest workload at 20:00 (57.72). Traffic is minimal between 0:00 and 7:00. This highlights the need for optimized staffing during peak hours.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies.
BigChefs' customer base shows a higher affinity among women (119) compared to men (88). Among generations, Gen Z (112) and Gen Y (102) show higher affinity compared to Gen X (81). This suggests targeted marketing towards women and younger generations could be effective.