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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mado performance in the Turkey and how they change over time
See what factors influence Mado performance in the Turkey and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Mado is in the top 20% of brands
Sample of brands in the same percentile
An analysis of Mado' competitors in the Turkey
An analysis of Mado' competitors in the Turkey
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mado's MARKET PERFORMANCE is at the 80th percentile, indicating an above-average market position in Turkey's Cafe & Restaurants industry. This suggests a strong competitive standing. Performance peers in the same range include Kahve Dünyası, Komagene, BigChefs, Domino's Pizza, Quick China and Maydonoz Döner.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Mado's overall CSAT is 56%, a 4.5 percentage point increase year-over-year. Central Anatolia Region shows the highest CSAT at 61% with a 7.7 percentage point increase, while the Mediterranean Region has the lowest at 50% with a decrease of 13 percentage points.
Average check (transaction value) indicates customer spending habits and pricing effectiveness, influencing overall revenue and profitability.
Mado's overall average check is 625.1 TRY, a 32.6% increase year-over-year. The Marmara Region has the highest average check at 653.1 TRY. The Eastern Anatolia Region has the lowest average check at 538.9 TRY.
Outlet count indicates brand reach and market presence, influencing accessibility and overall market share within the industry.
Mado has the most outlets in the Marmara Region (124), indicating a strong regional presence. The Central Anatolia Region has 41 outlets, while the Eastern Anatolia Region has the fewest with 7 outlets.
Identifying key competitors helps understand the competitive landscape and refine strategies to attract and retain customers effectively.
Mado's top competitors based on cross-visitation are Köfteci Yusuf (7.99%), Starbucks (6.09%), Kahve Dünyası (3.62%), Burger King (3.47%), and McDonald's (3.10%). This indicates shared customer interest with these brands.
Traffic workload analysis reveals peak hours, enabling optimized staffing and resource allocation for enhanced customer experience.
Mado experiences peak traffic workload between 18:00 and 21:00, with the highest workload at 59.82% around 21:00. Traffic is lowest between 02:00 and 05:00, indicating minimal activity during these hours.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies for increased engagement.
Mado's customer base shows a high affinity for women (93) and men (104). Gen X is overrepresented (137), while Gen Y (82) and Gen Z (56) are underrepresented, suggesting varying levels of engagement across generations.