Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence A&W performance in the Malaysia and how they change over time
See what factors influence A&W performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of A&W' competitors in the Malaysia
An analysis of A&W' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
A&W is in the top 24% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
A&W's market performance is at the 76th percentile, placing it in the average/above average range. This indicates a solid market standing relative to competitors. Performance peers in the same percentile range include Secret Recipe, JIBRIL, KLCG Confectionery & Bakery, TGI Fridays, Boat Noodle, and DÔME.
Customer satisfaction is crucial as it reflects customer loyalty and directly impacts brand reputation and revenue growth.
A&W boasts a high overall customer satisfaction of 90%, a significant increase of 40.7 percentage points year-over-year. Pahang leads with 98% satisfaction, followed by Perak at 97%. This indicates strong positive customer experiences across Malaysia, particularly in Pahang and Perak.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
The average check for A&W in Malaysia varies by state, with Terengganu leading at 52 MYR. Overall average check dynamic data shows a fluctuation between 35.58 MYR and 39.33 MYR. This data helps understand regional spending patterns.
Outlet count indicates brand reach and market presence, influencing accessibility and brand visibility.
A&W has the highest number of outlets in Selangor (27), followed by Kuala Lumpur (13). This distribution highlights key regions for A&W's operations and market penetration strategy within Malaysia.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
A&W's top competitors based on cross-visitation are KFC (7.83%), ZUS Coffee (4.28%), McDonald's (3.99%), 4Fingers Crispy Chicken (3.99%), and Pizza Hut (2.81%). This reveals the brands that A&W customers also frequent, indicating shared customer base.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
A&W experiences peak traffic workload between 10:00 AM and 9:00 PM, with the highest activity around 6:00 PM to 8:00 PM. This data informs staffing and resource allocation to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
A&W's customer base shows a high affinity towards women (index 95) and men (index 105). Gen X is overrepresented (index 131), while Gen Y (index 98) and Gen Z (index 94) are slightly underrepresented. This suggests targeted marketing towards Gen X could be particularly effective.