Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Souper Tang performance in the Malaysia and how they change over time
See what factors influence Souper Tang performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Souper Tang' competitors in the Malaysia
An analysis of Souper Tang' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Souper Tang is in the top 23% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Souper Tang's market performance is at the 77th percentile, indicating an average/above average market standing. This means the brand captures more customer traffic than 77% of its competitors. Performance peers in the same range include A&W, Pop Meals, and Me'nate Steak Hub.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and customer retention efforts.
Souper Tang's customers also frequently visit Dragon-i (cross-visitation: 2.72), Luckypot (2.01), and GO Noodle House (1.89). This suggests these brands are key competitors attracting a similar customer base.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to meet customer demand effectively.
Souper Tang experiences peak traffic between 12:00 PM and 8:00 PM, with the highest workload around 2:00 PM (60.05%) and 6:00 PM (61.55%). Traffic is minimal during early morning hours.
Understanding consumer segments by gender and generation allows for targeted marketing, improving engagement and ROI through tailored messaging.
Souper Tang's customer base shows a high affinity for both women and men. Gen X is over-represented (115 index), suggesting high affinity, while Gen Y is under-indexed (91 index). Gen Z also shows a higher affinity (106 index).