Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Cheesecake Factory is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence The Cheesecake Factory performance in the United States and how they change over time
See what factors influence The Cheesecake Factory performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of The Cheesecake Factory' competitors in the United States
An analysis of The Cheesecake Factory' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals a brand’s share of foot traffic, indicating its competitive strength and customer preference.
The Cheesecake Factory holds a leading position with a market performance of 99, placing it in the top 1% of brands. This indicates strong customer preference and competitive advantage. Performance peers include Jersey Mike's Subs, P.F. Chang's, Rainforest Cafe, KPOT Korean BBQ & Hot Pot, Hardee's, and Smoothie King.
Customer satisfaction (CSAT) reflects brand perception. Increased satisfaction often correlates with loyalty and positive word-of-mouth, driving business growth.
The Cheesecake Factory's overall CSAT is 66%, a 1.2 percentage point increase year-over-year. Puerto Rico leads in CSAT at 81%, followed by Wisconsin at 80% and Nevada at 78%. The CSAT has an upward trend from April to June 2025, peaking at 68.84%.
Average check reflects customer spending per visit. Monitoring this KPI helps understand pricing strategy effectiveness and revenue trends.
The Cheesecake Factory's overall average check is $43, a decrease of 2.3% year-over-year. New Jersey has the highest average check at $49.10. The average check has some variability from April to June 2025, dropping to $40.98 at the end of period.
Outlet count reflects brand reach. A larger presence can increase visibility and market share, but also operating costs and logistical complexity.
The Cheesecake Factory has 38 outlets in California, 23 in Florida, and 19 in Texas. These states represent the brand's strongest presence. New York and New Jersey follow with 12 and 10 outlets, respectively.
Identifying top competitors through cross-visitation patterns informs strategic positioning and helps to understand brand overlap.
Customers of The Cheesecake Factory also frequently visit McDonald's (12.51%), Starbucks (6.24%), Chick-fil-A (5.96%), Olive Garden Italian Restaurant (4.52%), and Wendy's (4.35%).
Analyzing traffic workload by hour helps optimize staffing, resource allocation, and promotional timing to meet customer demand.
The Cheesecake Factory experiences peak traffic workload between 5 PM and 6 PM (55.65%). Traffic begins to increase around 10 AM, with steady growth until the late afternoon/early evening peak. Traffic is minimal from midnight to 9 AM.
Understanding consumer segments helps refine targeting strategies and tailor marketing messages to specific demographics.
Women are overrepresented among Cheesecake Factory customers (95 affinity index), as are Men (104 affinity index). Gen X is also overrepresented (118 affinity index), while Gen Y (89 affinity index) and Gen Z (90 affinity index) are underrepresented.