Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Simply Asia is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Simply Asia performance in the South Africa and how they change over time
See what factors influence Simply Asia performance in the South Africa and how they change over time
Available by subscription
Available by subscription
An analysis of Simply Asia' competitors in the South Africa
An analysis of Simply Asia' competitors in the South Africa
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Simply Asia's market performance is leading (99th percentile), putting them in the top 1% of Cafe & Restaurants brands. This indicates a strong market presence compared to peers like KAUAI, Modern Tailors, Cattle Baron, Galito's, John Dory's, and Del Forno.
Customer satisfaction (CSAT) reflects loyalty. Higher CSAT generally correlates with repeat business and positive word-of-mouth, boosting brand reputation.
Simply Asia's overall CSAT is 75%, a 12.9pp increase year-over-year. KwaZulu-Natal has the highest CSAT (79%), while Gauteng shows the most growth (23.4pp). This positive trend indicates improved customer experiences across regions.
Average check (AvgCheck) is a key revenue driver. Monitoring AvgCheck helps to understand customer spending habits and inform pricing and promotional strategies.
Simply Asia's overall average check is 230.90 ZAR, an 11% increase year-over-year. KwaZulu-Natal has the highest average check (280.40 ZAR). This suggests customers are spending more per visit compared to last year.
Outlet count indicates brand reach. More outlets typically translate to greater market coverage and increased customer accessibility and brand visibility.
Simply Asia has the most outlets in Gauteng (24), followed by Western Cape (22) and KwaZulu-Natal (9). This distribution reveals the brand's prioritized regions for physical presence and service accessibility.
Competitor analysis helps to identify key rivals, understand market dynamics, and refine competitive strategies for customer acquisition and market share.
Simply Asia's top competitors are KFC and McDonald's (16.13% cross-visitation each), followed by Spur (9.68%), Pedros (8.29%), and Ocean Basket (7.37%). These brands share a customer base with Simply Asia.
Traffic workload analysis helps optimize staffing and resource allocation. Understanding peak hours enables efficient operations and better customer service.
Simply Asia experiences peak traffic between 11:00 and 20:00, with the highest workload around 18:00 (58.16%). This data suggests staffing and inventory should be optimized to handle peak demand.
Understanding consumer segments informs targeted marketing. Knowing demographic preferences allows tailored campaigns for improved engagement and ROI, more relevant ads and offerings.
Simply Asia's customer base shows high affinity among women (Index 103) and Gen X (Index 128). Men are slightly under-indexed (Index 98), as well as Gen Y (Index 83). Marketing may need to be tailored to each group.