Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
PJ's Coffee is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence PJ's Coffee performance in the United States and how they change over time
See what factors influence PJ's Coffee performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of PJ's Coffee' competitors in the United States
An analysis of PJ's Coffee' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals a brand's competitive strength, crucial for strategic decisions and attracting investment by assessing customer preference.
PJ's Coffee, with a market performance percentile of 99, is a leading brand. This signifies a strong market position, indicating a high share of foot traffic. Performance peers within the same percentile range include Naz's Halal Food, Martin City Brewing Company Pizza & Taproom, Bertucci's Italian Restaurant, Glory Days Grill, Sushi Masa, and The Coffee Bean & Tea Leaf.
Customer satisfaction is vital as it directly impacts loyalty, drives positive word-of-mouth, and enhances brand reputation, boosting long-term profitability.
PJ's Coffee shows strong customer satisfaction. Overall CSAT is 85%, up 5.6pp year-over-year. South Carolina leads with 94% (+7.3pp), while New Jersey shows a decrease to 90% (-3pp). Texas shows significant growth at 90% (+12.8pp). Maryland and Louisiana also showed growth, settling at 82% (+1.2pp) and 82% (+4.6pp) respectively.
Average check indicates customer spending per visit, influencing revenue. Monitoring this KPI is crucial for pricing strategies and profitability.
PJ's Coffee's average check is $10 USD, showing 0% year-over-year growth. South Carolina has the highest average check at $12.7 USD. Texas has 10.9 USD, Florida has 10.7 USD, Missouri has 10.3 USD, and Louisiana has the lowest at $9.9 USD. These values, with a stable average check, shows moderate consumer spending.
Outlet count reflects brand reach and expansion. Tracking this metric reveals growth trajectory and market penetration, influencing strategic decisions.
PJ's Coffee has 92 outlets in Louisiana, dominating its footprint. Texas follows with 26, Mississippi with 13, Alabama with 8, and Maryland with 6. New Jersey and Florida both have 4, while South Carolina and Missouri each have 3. Arkansas has 2. The high concentration in Louisiana suggests a strong regional presence.
Competitor analysis identifies key players impacting market share. Understanding competitors helps refine strategies, improve offerings, and maintain a competitive edge.
PJ's Coffee customers also visit McDonald's (12.32%), Starbucks (8.69%), Chick-fil-A (8.06%), Sonic Drive-In (6.16%), and Wendy's (5.85%). This indicates that PJ's Coffee competes with quick-service restaurants and coffee chains for customer visits.
Traffic workload analysis optimizes staffing & resource allocation. Monitoring peak hours ensures efficient service, maximizing customer satisfaction and revenue.
PJ's Coffee sees peak traffic from 8 AM to 10 AM, with the highest workload at 9 AM (62.72). Traffic significantly decreases after 5 PM. This suggests a morning-focused business model, highlighting the need for optimal staffing during breakfast and mid-morning hours.
Understanding consumer segments enables tailored marketing, enhancing engagement & ROI. Affinity insights help personalize offerings, strengthening customer relationships.
Women show a higher affinity (106%) than men (95%) for PJ's Coffee. Gen X has a high affinity (122%), while Gen Y (97%) and Gen Z (88%) are under-indexed. This means PJ's Coffee is popular among women and Gen X customers, signaling opportunity for targeted marketing and positioning.