Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pei Wei Asian is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pei Wei Asian performance in the United States and how they change over time
See what factors influence Pei Wei Asian performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Pei Wei Asian' competitors in the United States
An analysis of Pei Wei Asian' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, reflecting competitive strength and customer preference in the Cafe & Restaurants industry.
Pei Wei Asian's market performance is at the 99th percentile, indicating a leading position in the Cafe & Restaurants sector. This high percentile signifies strong customer preference and market dominance compared to its peers. Performance peers include Chex Grill & Wings, Gyu-Kaku, T-Rex Cafe, NORMS Restaurant, Shipley Do-Nuts, and Mountain Mike's Pizza.
Customer satisfaction reflects brand perception and loyalty, impacting long-term growth and profitability in the competitive Cafe & Restaurants market.
Pei Wei Asian's overall customer satisfaction (CSAT) is 87%, a 9.5 percentage point increase year-over-year. Texas shows the highest CSAT at 91%, followed by Florida and Nevada, indicating strong regional performance. Tennessee has the lowest CSAT among the reported states, at 81%, but with a significant growth of 19.9pp. Monthly CSAT varied from 85.18% to 88.27%.
Average check indicates customer spending per visit, influencing revenue and profitability in the Cafe & Restaurants industry. Essential for pricing strategies.
Pei Wei Asian's overall average check is $19.50 USD, a 3.9% decrease year-over-year. Washington has the highest average check at $22.30 USD. Arizona has the lowest reported average check at $19.30 USD. The average check fluctuated slightly between $19.13 and $19.88 during the reporting period.
Outlet count indicates brand reach and market presence, directly affecting accessibility and potential customer base in the Cafe & Restaurants sector.
Pei Wei Asian has the most outlets in Texas (50), followed by Florida (29) and Arizona (23). Georgia has 10 outlets. Oklahoma has 7 outlets. North Carolina has 5 outlets. Tennessee and Virginia both have 4 outlets. Louisiana has 3 outlets, while Nevada has 2 outlets.
Identifying key competitors helps refine strategies, benchmark performance, and understand customer preferences in the competitive Cafe & Restaurants market.
The top competitors for Pei Wei Asian, based on customer cross-visitation, are McDonald's (8.92%), Chick-fil-A (6.05%), Starbucks (4.99%), Taco Bell (4.67%), and Whataburger (4.03%). These brands represent the most common alternatives or additional choices for Pei Wei Asian's customer base.
Understanding traffic workload by hours helps optimize staffing, manage resources, and enhance customer experience during peak periods in restaurants.
Pei Wei Asian experiences peak traffic workload between 11 AM and 7 PM, with the highest workload occurring between 12 PM and 6 PM. Traffic is minimal before 9 AM and after 9 PM. Traffic workload peaks at 65.71 at 1 PM and lowest at 0 from 12 AM to 4 AM. This data is crucial for optimizing staffing levels.
Analyzing consumer segments helps target marketing efforts and tailor offerings to specific demographic groups, enhancing engagement and brand affinity.
Pei Wei Asian's customer base shows a high affinity index for women (96%) and men (104%). Gen X shows high affinity index (121%), while Gen Y and Gen Z are slightly under-indexed (94% and 96%, respectively). A higher affinity index means that the segment is more engaged compared to average.