Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Moe's Southwest Grill is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Moe's Southwest Grill performance in the United States and how they change over time
See what factors influence Moe's Southwest Grill performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Moe's Southwest Grill' competitors in the United States
An analysis of Moe's Southwest Grill' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Moe's Southwest Grill is a leading brand with a market performance percentile of 99 in the Cafe & Restaurants industry in the United States. This shows a very strong market standing, with performance peers including Piada Italian Street Food, Shaggy's, Logan's Roadhouse, Rally's, MOD Pizza, and Village Inn, all within the same top percentile.
Customer satisfaction is crucial for loyalty, impacting brand perception and repeat business. High CSAT indicates a brand is meeting customer expectations.
Moe's Southwest Grill has an overall customer satisfaction (CSAT) of 60%, a 1 percentage point increase year-over-year. CSAT varies by state, with Missouri showing the highest CSAT at 97%, while other states like Utah and Washington show decreased CSAT. CSAT dynamic data shows fluctuations in the last three months, peaking at 60.11% in June 2025.
Average check reflects spending per transaction, indicating pricing strategy effectiveness and customer willingness to spend at the restaurant.
Moe's Southwest Grill's overall average check is $18.10, a 3% decrease year-over-year. Average check varies by state, with Oklahoma having the highest average check ($24.70) and New York the lowest ($19.90). Dynamic data shows the average check fluctuating between $17.86 and $18.43 in recent months.
Outlet count reflects brand reach and expansion, directly correlating with market presence and potential revenue streams across different regions.
Moe's Southwest Grill has the most outlets in Florida (85), followed by Georgia (84), New York (59), and North Carolina (45). This distribution reveals key markets and areas for potential expansion or consolidation efforts.
Understanding competitors helps refine strategy. Cross-visitation data reveals which brands resonate with the same customer base.
Moe's Southwest Grill's customers also frequently visit McDonald's (14.82%), Chick-fil-A (8.28%), Taco Bell (8.01%), Wendy's (7.67%), and Burger King (7.19%). This indicates that Moe's competes in the broader fast-food landscape, particularly with burger and taco chains.
Traffic workload analysis highlights peak hours, informing staffing and resource allocation to optimize customer service and operational efficiency.
Moe's Southwest Grill experiences peak traffic workload between 12:00 PM and 6:00 PM, with the highest activity at 1:00 PM (65.18%) and 12:00 PM (64.78%). Traffic is significantly lower during early morning hours, with a notable increase starting at 10:00 AM.
Consumer segment data helps target marketing efforts. Gender and generation insights enable tailored messaging and product development.
For Moe's Southwest Grill, women are highly represented (87%) with a negative delta of -12.68, while men are over-represented (111%) with a positive delta of 10.78. Gen X is over-represented with an affinity index of 105, while Gen Y and Gen Z are slightly under-represented, both at 95.