Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
LongHorn Steakhouse is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence LongHorn Steakhouse performance in the United States and how they change over time
See what factors influence LongHorn Steakhouse performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of LongHorn Steakhouse' competitors in the United States
An analysis of LongHorn Steakhouse' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's foot traffic share, a key indicator of competitive strength and customer preference in the industry.
LongHorn Steakhouse holds a leading position with a market performance of 99, placing it in the top 1% of brands. This indicates a strong market presence and high customer preference compared to its peers like Jack in the Box, Wingstop, Panda Express, CAVA, Keke's Breakfast Cafe and Outback Steakhouse.
Customer satisfaction (CSAT) reflects brand perception. Tracking CSAT provides insights for service improvements and helps in maintaining customer loyalty.
LongHorn Steakhouse has an overall customer satisfaction of 71%, which decreased by 1.3 percentage points year-over-year. There is high satisfaction in Vermont (85%), South Dakota (84%) and Idaho (84%), while Kansas and Utah show slightly lower levels at 80%.
Average check measures customer spending per visit. Monitoring average check helps analyze pricing strategy and identify upselling opportunities.
The overall average check for LongHorn Steakhouse is $40.60, down 2% year-over-year. Guam has the highest average check at $56.70, while California, New York, Puerto Rico and New Jersey also show elevated average check values, indicating potentially higher spending in these regions.
Number of outlets indicates market reach and brand presence. Tracking outlet distribution informs expansion strategies and measures brand penetration.
LongHorn Steakhouse has the highest number of outlets in Florida (81), followed by Georgia (70). Texas (46), Ohio (35), Pennsylvania (34), and North Carolina (29) also have a significant presence, indicating key markets for the brand. New Jersey has 17 outlets.
Identifying top competitors reveals direct rivals for customers. Analyzing cross-visitation informs competitive strategy and highlights potential areas for differentiation.
Customers of LongHorn Steakhouse also frequently visit McDonald's (13.21%), Chick-fil-A (6.56%), Texas Roadhouse (5.80%), Wendy's (5.47%), and Cracker Barrel Old Country Store (5.27%). These are LongHorn Steakhouse's main competitors.
Understanding traffic workload by hours helps optimize staffing and resource allocation. Analyzing peak hours ensures adequate service capacity and customer satisfaction.
LongHorn Steakhouse experiences peak traffic between 11 AM and 9 PM, with the highest traffic workload occurring between 4 PM and 6 PM. Traffic is minimal in the early morning hours. 6 PM sees the highest traffic at 64.60%.
Consumer segments provide insights into customer demographics. Understanding gender and generational affinity enables targeted marketing and product development strategies.
LongHorn Steakhouse shows high affinity with women (96%) and men (103%). Generation X is overrepresented with 130%, while Generation Y and Z are underrepresented with 78% and 69%, respectively. This suggests Gen X is a primary consumer segment.