Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Johnny Rockets is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Johnny Rockets performance in the United States and how they change over time
See what factors influence Johnny Rockets performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Johnny Rockets' competitors in the United States
An analysis of Johnny Rockets' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s foot traffic share, revealing its competitive strength and customer preference within the Cafe & Restaurants industry.
Johnny Rockets holds the 99th percentile, a leading position. This indicates strong market share and customer preference compared to competitors like Chima Steakhouse, Nando's PERi-PERi, Newk's Eatery, Viva Chicken and Taco Palenque.
Customer Satisfaction is crucial to gauge brand perception, loyalty, and potential for repeat business and positive word-of-mouth referrals.
Overall customer satisfaction for Johnny Rockets is 79%, a decrease of 6.3 percentage points year-over-year. Satisfaction varies by state, with New York, Minnesota, and Maryland showing the highest CSAT at 95%.
Average Check reveals customer spending habits, reflecting menu pricing strategy effectiveness and customer purchasing power at Johnny Rockets.
The overall average check for Johnny Rockets is $25.40, up 0.5% year-over-year. The District of Columbia has the highest average check at $33.20, while other states average around $29.20-$31.30.
Outlet count indicates brand reach and market penetration. It's key for assessing growth, geographic presence, and potential market coverage.
Johnny Rockets has the most outlets in California (14), followed by Nevada (11). Other states like Arizona and Florida have 8 and 7 outlets respectively.
Identifying top competitors through cross-visitation helps refine marketing by understanding customer preferences and competitive landscape dynamics.
McDonald's is the most frequently cross-visited brand by Johnny Rockets' customers (10.65%), followed by Taco Bell (5.24%), Burger King (4.54%), Chick-fil-A and Olive Garden Italian Restaurant (3.84%).
Traffic workload analysis helps optimize staffing, resource allocation, and promotional timing based on peak and off-peak hours at Johnny Rockets.
Peak traffic workload for Johnny Rockets occurs between 17:00 and 18:00, reaching approximately 53%. Traffic is lowest between 3:00 and 5:00, at around 5-6%.
Analyzing consumer segments by gender and generation informs targeted marketing, product development, and positioning strategies for Johnny Rockets.
Gender affinity is balanced. Gen X over-indexes (107 affinity index), suggesting a higher representation in Johnny Rockets' customer base. Gen Y are slightly under-indexed (95 affinity index).