Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Gong Cha is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Gong Cha performance in the Mexico and how they change over time
See what factors influence Gong Cha performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Gong Cha' competitors in the Mexico
An analysis of Gong Cha' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Gong Cha in Mexico holds a leading position in the Cafe & Restaurants industry with a market performance percentile of 99. This places Gong Cha in the top 1% of brands, indicating a strong market presence. Performance peers include Cachanilla, Dairy Queen, Chili's, La Casa de los Abuelos, Chubbies Burger, and Subway.
Customer satisfaction reflects the quality of customer experience, impacting loyalty, brand reputation and overall business success.
Gong Cha in Mexico demonstrates strong customer satisfaction, with an overall CSAT score of 94%, a 4.1pp increase year-over-year. Oaxaca leads with 100% satisfaction, followed by the State of Mexico (98%), Coahuila and Puebla (96%). This indicates effective customer service across key locations.
Outlet count reflects brand reach and market penetration, indicating expansion strategy and accessibility to customers.
Gong Cha has a total of 53 outlets in Mexico. Jalisco has the highest number of outlets (23), followed by Nuevo León and the State of Mexico (6 each). This shows concentration in specific regions and opportunities for expansion in others.
Competitor analysis identifies key players and customer preferences, informing competitive strategies and market positioning.
The top competitors for Gong Cha in Mexico, based on customer cross-visitation, are Starbucks (5.96%), KFC (3.23%), Domino's Pizza (2.73%), McDonald's (2.48%), and Tim Hortons (2.23%). This highlights the competitive landscape and shared customer base.
Traffic workload shows peak hours and customer flow, optimizing staffing, promotions, and resource allocation.
Gong Cha's peak traffic workload in Mexico occurs between 10:00 AM and 8:00 PM, with the highest workload at 62.82% at 6:00 PM. This information is crucial for optimizing staffing and managing resources during peak hours.
Consumer segment analysis informs targeted marketing by revealing audience demographics and preferences based on gender and generation.
Gong Cha's consumer base in Mexico shows a higher affinity among women (137 index) compared to men (75 index). Gen Z shows higher affinity (123 index) compared to Gen X (82 index) and Gen Y (78 index). Tailoring marketing to female and Gen Z preferences may increase engagement.