Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Tim Hortons is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Tim Hortons performance in the Mexico and how they change over time
See what factors influence Tim Hortons performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Tim Hortons' competitors in the Mexico
An analysis of Tim Hortons' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand’s share of foot traffic and customer preference within the Cafe & Restaurants industry.
Tim Hortons in Mexico has a market performance percentile of 99, positioning it as a leading brand. This indicates a strong market presence, with performance peers including Las Espadas - Brazilian Steakhouse, Los Chachalacos, Eladio's, Teikit Sushi & Noodles, Pizza Hut, and Sumo, who share a similar market position.
Customer satisfaction (CSAT) measures how well a brand meets customer expectations, influencing loyalty and repeat business.
Tim Hortons in Mexico has an overall customer satisfaction of 74%, a 9.4pp increase year-over-year. The State of Mexico shows the highest CSAT at 87%, while Nuevo León has the lowest at 52%. This suggests a generally positive customer perception, with variations across different states.
Average check reflects the typical transaction value, indicating pricing strategy effectiveness and customer spending habits.
The overall average check for Tim Hortons in Mexico is 163.1 MXN, a 6.3% increase year-over-year. Durango has the highest average check at 187.9 MXN, while Querétaro has the lowest at 160.6 MXN. This indicates a moderate average spending per customer, with regional variations.
Number of outlets reflects brand's presence and market penetration, showing accessibility and reach to consumers.
Tim Hortons has varying number of outlets across Mexican states. Nuevo León leads with 53 outlets, while Durango has the fewest with 4. This illustrates where the brand has strongest presence.
Identifying top competitors helps understand the competitive landscape and benchmark performance against key players.
The top competitors for Tim Hortons in Mexico, based on cross-visitation, are Carl's Jr. (7.83%), Starbucks (7.32%), Little Caesars Pizza (5.71%), McDonald's (5.34%), and KFC (5.20%). This reveals the other food brands frequently visited by Tim Hortons customers.
Traffic workload analysis helps optimize staffing and resource allocation based on peak and off-peak hours.
Traffic workload for Tim Hortons in Mexico varies throughout the day. Peak hours are between 9:00 AM and 7:00 PM, with the highest traffic at 9:00 AM (59.37) and 7:00 PM (51.46). Traffic is lowest between 1:00 AM and 4:00 AM.
Consumer segment analysis helps target marketing efforts by understanding the demographic mix and preferences.
Tim Hortons customers in Mexico show high affinity with Women (93) and Men (105). Gen X (107) shows high affinity, while Gen Y (95) and Gen Z (92) are under-indexed, suggesting a stronger appeal to older consumers.