Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Frango Assado is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Frango Assado performance in the Brazil and how they change over time
See what factors influence Frango Assado performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Frango Assado' competitors in the Brazil
An analysis of Frango Assado' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals competitive strength and customer preference, reflecting the brand's share of foot traffic within the industry.
Frango Assado is a leading brand in Brazil's Cafe & Restaurants industry with a Market Performance percentile of 99, placing it in the top 1%. This indicates a strong market presence relative to peers like MiniKalzone, Tutto Nhoque, Nazo Japanese Food, Tendall Grill, Pizzaria and Madero, all within the same top-tier performance range.
CSAT reflects customer loyalty and brand perception, directly influencing repeat business and positive word-of-mouth referrals.
Frango Assado has a high customer satisfaction (CSAT) of 87% in Brazil, with a significant 52.6 percentage point increase year-over-year. This indicates a strong improvement in customer perception. CSAT remains consistently high across the Southeast Region, which mirrors overall satisfaction.
Average check indicates customer spending per visit and overall revenue generation capability. It helps manage pricing strategies and identify upselling opportunities.
The overall average check for Frango Assado is 60.1 BRL, showing a 12.4% increase year-over-year. Customers in the Southeast Region spend an average of 60.1 BRL per visit. Increasing average check shows revenue growth.
Outlet number signifies market reach and brand presence, influencing accessibility and overall market coverage.
Frango Assado has 28 outlets in the Southeast Region of Brazil. Maintaining or growing the number of outlets can reflect brand expansion and consistent presence.
Competitor analysis highlights brand positioning and areas for differentiation, informing strategies to attract and retain customers.
The top competitors for Frango Assado, based on cross-visitation, include McDonald's (6.67%), Graal (3.85%), Coco Bambu (3.56%), Burger King (2.81%), and Outback Steakhouse (2.67%). These brands are frequently visited by Frango Assado's customers.
Traffic workload indicates peak operational times, enabling efficient staffing and resource allocation to optimize customer service.
Traffic workload for Frango Assado peaks between 11 AM and 4 PM, with the highest traffic at 1 PM (59.36). Traffic is lowest in the early morning hours, indicating a need for resource planning during peak hours.
Consumer segment analysis enables targeted marketing strategies and tailored offerings based on demographic preferences and behavior.
Frango Assado's customer base shows Women(72%) are overrepresented. Gen X (191%) and Gen Z (176%) show high affinity, while Gen Y (57%) is under-indexed. These insights inform targeted marketing and product positioning strategies. (Note: These are Affinity Index values, not user percentages.)