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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
MiniKalzone is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence MiniKalzone performance in the Brazil and how they change over time
See what factors influence MiniKalzone performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of MiniKalzone' competitors in the Brazil
An analysis of MiniKalzone' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals competitive strength and customer preference in the Cafe & Restaurants industry, indicating brand's share of foot traffic.
MiniKalzone, with a market performance of 99 in Brazil, is a leading brand in the Cafe & Restaurants industry, placing it in the top 1%. This high percentile indicates a strong market position and high customer preference compared to its peers: Frango Assado, Nazo Japanese Food, Tutto Nhoque, Pizzaria, Tendall Grill, and Mana Poke.
Customer satisfaction is vital for brand loyalty and growth, directly impacting revisit rates and positive word-of-mouth, crucial for sustained success.
MiniKalzone's overall customer satisfaction in Brazil is high at 89%, with a significant increase of 31.9 percentage points year-over-year. The South Region shows the highest satisfaction at 91%, while the Southeast Region shows a lower score of 78%, although all regions exhibit positive growth in satisfaction.
Average check reflects customer spending per visit, influencing revenue. Monitoring its trends helps optimize pricing strategies and identify growth opportunities.
MiniKalzone's overall average check in Brazil is 30.1 BRL, showing a slight increase of 0.4% year-over-year. The Southeast Region has the highest average check at 31.7 BRL, while the Central-West Region has the lowest at 26.3 BRL. This data helps understand regional spending habits.
Outlet distribution indicates market reach and growth potential, affecting accessibility and brand visibility across different geographic regions.
MiniKalzone has a varying number of outlets across Brazil, with a significant presence in the South Region (99 outlets). The Northeast Region has 31 outlets, Central-West has 16, and the Southeast Region has only 6. This distribution reveals regional market focus.
Understanding competitor cross-visitation reveals competitive landscape, informing strategies to retain customers and attract those visiting rival brands.
MiniKalzone's customers in Brazil also frequently visit McDonald's (8.73%), Burger King (4.31%), Coco Bambu (3.61%), Bob's (2.10%), and Madero (1.98%). This cross-visitation data highlights key competitors and potential areas for competitive strategies.
Traffic workload analysis helps optimize staffing and resource allocation during peak hours, improving customer experience and operational efficiency.
MiniKalzone experiences peak traffic between 10 AM and 9 PM, with the highest workload occurring between 2 PM and 6 PM. Traffic is minimal between midnight and 8 AM. This data informs staffing and resource allocation strategies.
Analyzing consumer segments by gender and generation allows for tailored marketing, improving engagement and aligning brand strategies with audience preferences.
MiniKalzone's customer base shows a high affinity among women (index 105) and Gen Y (index 136) in Brazil. Men are slightly under-indexed (96), as is Gen X (77). This suggests a need to consider targeted marketing strategies for different segments.