Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Chopstix is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Chopstix performance in the United Kingdom and how they change over time
See what factors influence Chopstix performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Chopstix' competitors in the United Kingdom
An analysis of Chopstix' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals competitive strength and customer preference, reflecting brand's share of foot traffic.
Chopstix is a leading brand, positioned in the top 1% within the Cafe & Restaurants industry in the United Kingdom. This signifies strong market presence and customer appeal compared to peers like Domino's Pizza, Pizza Express, Nando's, Subway, Costa Coffee, and Slug & Lettuce, all within the same top percentile.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty, retention, and ultimately, revenue growth.
Chopstix boasts a high overall CSAT of 93%, increasing 2.1 percentage points year-over-year. Customer satisfaction varies by location, with Wales at 94%, Scotland at 93%, and England at 93%. This high CSAT underscores positive customer experiences and brand sentiment, especially in England with the highest growth.
Average check (transaction value) indicates customer spending habits and pricing effectiveness for revenue optimization.
Chopstix's overall average check is GBP 13.3, up 13.9% year-over-year, suggesting increased customer spending. The average check varies across regions: Wales leads at GBP 14.6, followed by England at GBP 13.1, and Scotland at GBP 12, indicating regional differences in spending.
Outlet count reflects brand's market presence, geographical coverage and potential accessibility to customers.
Chopstix has a total of 119 outlets in the United Kingdom. England has the most, with 95 locations, followed by Scotland with 13, Wales with 8, and Northern Ireland with 3. This distribution highlights the brand's strong presence in England.
Competitor analysis reveals customer preferences, brand positioning, and opportunities for strategic differentiation.
Chopstix's customers also frequently visit McDonald's (6.01%), KFC (5.19%), Popeyes Louisiana Chicken (3.18%), JD Wetherspoon (2.82%), and Starbucks (2.64%). These are the top brands, suggesting potential areas for competitive focus and customer retention strategies.
Traffic workload distribution uncovers peak hours, aiding staffing optimization and efficient resource allocation.
Chopstix experiences peak traffic between 11:00 AM and 8:00 PM, with the highest workload between 12:00 PM and 2:00 PM. The lowest traffic occurs between 3:00 AM and 9:00 AM. This data informs staffing and operational adjustments to manage peak demand effectively.
Segment analysis enables targeted marketing, enhancing engagement and ROI through tailored campaigns.
Chopstix customer base shows high affinity with women (index 108), while men are under-indexed (index 95). Gen Z and Gen Y are over-represented (166 and 126 respectively), while Gen X is under-indexed (index 54). This information allows to customize marketing, based on the interest of each group.