Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Popeyes Louisiana Chicken is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Popeyes Louisiana Chicken performance in the United Kingdom and how they change over time
See what factors influence Popeyes Louisiana Chicken performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Popeyes Louisiana Chicken' competitors in the United Kingdom
An analysis of Popeyes Louisiana Chicken' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength, customer preference, and competitive standing in the industry, guiding strategic decisions.
Popeyes Louisiana Chicken's MARKET PERFORMANCE is at the 99th percentile, indicating a leading position in the UK's Cafe & Restaurants industry. This high percentile shows a strong market presence, indicating significant customer preference and a competitive edge. Performance peers in the same percentile range include Dishoom, Turtle Bay, Miller & Carter, Burger King, JD Wetherspoon, and German Doner Kebab.
Customer satisfaction reflects brand perception and loyalty, influencing repeat business and positive word-of-mouth referrals.
Popeyes Louisiana Chicken has an overall customer satisfaction (CSAT) of 92% in the UK, but experienced a slight decrease of 0.7 percentage points year-over-year. CSAT varies by location: Wales at 93%, England at 92%, and Scotland at 77%. The trend from April to June 2025 shows fluctuations in CSAT, with a low of 90.58% in May.
Average check signifies spending per customer, reflecting menu pricing strategies and customer purchasing behavior.
The average check for Popeyes Louisiana Chicken in the UK is £15.20, a 4% increase year-over-year. Wales has the highest average check at £17.20, while England has £15.10 and Scotland £14.90. The average check fluctuated between £14.98 and £15.40 from April to June 2025.
Outlet count indicates brand reach and accessibility, crucial for market penetration and revenue generation.
Popeyes Louisiana Chicken has a total of 56 outlets in the UK. Most outlets are located in England (48), followed by Scotland (5) and Wales (3). This distribution reflects the brand's strategic focus on different regions within the UK.
Understanding competitors reveals market dynamics, customer choices, and areas for strategic differentiation.
The top competitors for Popeyes Louisiana Chicken, based on customer cross-visitation, are McDonald's (7.51%), KFC (5.54%), JD Wetherspoon (2.79%), German Doner Kebab (2.44%), and Burger King (2.40%). These brands represent the alternative choices made by Popeyes' customers.
Traffic workload identifies peak hours, enabling efficient staffing and resource allocation for optimal service.
Traffic workload for Popeyes Louisiana Chicken peaks between 11 AM and 7 PM, with the highest activity around 1 PM (62.42%). Activity is minimal between midnight and 6 AM, gradually increasing from 7 AM onwards. Resource allocation should align with these peak hours.
Consumer segment analysis tailors marketing, enhancing relevance and resonating with distinct demographic groups.
Consumer data shows Women (96 affinity index) and Gen X (57 affinity index) are under-indexed, indicating below average engagement or interest, relative to the average consumer, and Gen Y (126 affinity index) and Gen Z (159 affinity index) are over-indexed, indicating higher engagement.