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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Checkers is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Checkers performance in the United States and how they change over time
See what factors influence Checkers performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Checkers' competitors in the United States
An analysis of Checkers' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reflects brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Checkers' market performance is leading (99th percentile), positioning it strongly against competitors like Famous Dave's Bar-B-Que, Seafood World, Village Inn, Hard Rock Cafe, Rally's, and A&W Restaurant.
Customer satisfaction indicates loyalty and brand perception, influencing repeat business and word-of-mouth referrals.
Checkers' overall customer satisfaction is 67%, a 6.7 percentage point increase year-over-year. Delaware shows the highest satisfaction at 94% with a 45.8 percentage point increase. Satisfaction increased from 64.79 in April to 72.68 in June.
Average check reveals customer spending habits and pricing effectiveness, crucial for revenue and profitability analysis.
Checkers' average check is $14.80, a 2.4% decrease year-over-year. Virginia shows the highest average check at $22.30. The average check decreased from $15.03 in April to $14.37 in June.
Outlet count indicates brand reach and market presence, affecting accessibility and overall revenue potential.
Checkers has 73 outlets in Florida, indicating its strongest market presence, followed by Georgia with 29, Michigan with 22, Maryland with 20, and Texas with 18. These states are key for brand visibility and customer access.
Competitor analysis identifies key rivals and customer preferences, guiding competitive strategy and market positioning.
Checkers' top competitors are McDonald's (25.07% cross-visitation), Wendy's (13.07%), Taco Bell (11.20%), Burger King (10.81%), and Popeyes Louisiana Kitchen (7.67%), indicating shared customer base and potential areas for differentiation.
Traffic workload analysis optimizes staffing and resource allocation, enhancing customer service and operational efficiency.
Checkers experiences peak traffic between 12:00 PM and 2:00 PM, with the highest workload at 1:00 PM (70.14). Traffic is lowest between 5:00 AM and 8:00 AM, indicating operational adjustments may be needed during peak hours.
Understanding consumer segments informs targeted marketing and positioning strategies, maximizing engagement and brand appeal.
Women (92) and Men (106) segments shows increased Men affinity. Gen X (110) has a higher affinity compared to Gen Y (95) and Gen Z (94), suggesting targeted marketing towards Gen X could be highly effective.