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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Carvel is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Carvel performance in the United States and how they change over time
See what factors influence Carvel performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Carvel' competitors in the United States
An analysis of Carvel' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Carvel's market performance is at the 99th percentile, indicating a leading position. This signifies a strong market presence and high customer preference compared to its competitors like Mariscos El General, Pink Tiger on the Wharf, Peet's Coffee, Sabor Venezolano, Mochinut and FENG CHA who share similar ranking.
Customer satisfaction (CSAT) reflects customer happiness, influencing loyalty and brand reputation. Higher CSAT often correlates with repeat business and positive word-of-mouth.
Carvel's overall customer satisfaction is 72%, a slight decrease of 0.9 percentage points year-over-year. Satisfaction varies by state, with New Jersey and Florida showing 76%, while Connecticut has a lower CSAT of 66%. Virginia also experience a significant drop of 7.6 percentage points. The trend from April to June 2025 shows a generally increasing CSAT.
Outlet count indicates brand reach and market presence, influencing accessibility and brand visibility for customers.
Carvel has the largest number of outlets in New York (178), followed by New Jersey (46) and Florida (29). Other states have significantly fewer outlets, suggesting a regional concentration of the brand's presence.
Identifying main competitors is important to understand who is trying to attract the same customers.
Carvel's customers also frequently visit McDonald's (13.94%), Dunkin' (11.39%), Starbucks (7.10%), Wendy's (6.70%), and Taco Bell (6.17%). This cross-visitation data helps Carvel understand customer preferences and competitive landscape.
Analyzing traffic patterns helps optimize staffing and operations, ensuring efficient service during peak hours.
Carvel experiences peak traffic workload between 10 AM and 10 PM, with the highest activity around 6-7 PM. Traffic volume is minimal during the early morning hours, from 1 AM to 6 AM.
Understanding consumer demographics enables targeted marketing, tailoring products and messages to specific groups.
Carvel's customer base shows a strong affinity towards women (94), while Men (105) are slightly over-represented compared to the average consumer. Gen X (125) shows high affinity, while Gen Y (93) and Gen Z (79) are under-indexed, indicating a lower representation relative to the average.