Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Caribou Coffee is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Caribou Coffee performance in the United States and how they change over time
See what factors influence Caribou Coffee performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Caribou Coffee' competitors in the United States
An analysis of Caribou Coffee' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing its competitive strength and customer preference in the industry.
Caribou Coffee, with a market performance percentile of 99 in the United States within the Cafe & Restaurants industry, holds a leading market position. This indicates the brand outperforms most competitors in attracting customer foot traffic. Performance peers include Mi Cocina, Angus Steakhouse and Seafood, RPM Italian, Beatrix, Skinny Louie and Ben & Jerry's.
Customer satisfaction (CSAT) reflects the degree to which customers' expectations of a brand's products and services have been met or exceeded.
Caribou Coffee's overall CSAT is 74%, a decrease of 7.4 percentage points year-over-year. Iowa leads in customer satisfaction at 93%, growing 12.7 percentage points. Missouri shows a CSAT of 87% but declined by 3.7 percentage points. Recent data shows CSAT fluctuating between approximately 70.51% and 75.86% from April to June 2025.
Average check is a key performance indicator reflecting customer spending habits, crucial for pricing strategies and revenue forecasting.
Caribou Coffee's overall average check is $9.20, reflecting an 8.8% increase year-over-year. Georgia exhibits the highest average check at $10.80. The average check fluctuated between approximately $8.92 and $9.61 from April to June 2025, suggesting variable customer spending habits.
Outlet count indicates brand reach and market saturation, crucial for strategic expansion and competitive positioning.
Caribou Coffee has 296 outlets in Minnesota, dominating its outlet presence. Wisconsin follows with 51 outlets. North Dakota has 37 outlets. Iowa and South Dakota each have 20 locations. This distribution indicates a strong regional focus within the United States.
Identifying top competitors based on cross-visitation helps refine marketing strategies and understand customer preferences.
Caribou Coffee's top competitors, based on customer cross-visitation, are McDonald's (13.92%), Culver's (8.53%), Starbucks (8.39%), Dairy Queen (7.48%), and Taco Bell (6.50%). McDonald's shows as the most cross-visited brand.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation for optimal customer service.
Caribou Coffee experiences peak traffic between 8 AM and 11 AM, with the highest workload around 9 AM (60.73%) and 10 AM (60.82%). Traffic starts increasing at 5 AM, with minimal activity between 10 PM and 4 AM, hours when the location is most likely closed.
Understanding consumer demographics enables targeted marketing, product personalization, and enhanced customer engagement strategies.
Caribou Coffee's customer base shows a higher affinity among women (116 index) compared to men (86 index). Gen X shows 102 index, Gen Y indicates 95 index, while Gen Z is under-indexed with an affinity of 84. This data indicates a stronger than average representation of women consumers.