Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Ben & Jerry's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Ben & Jerry's performance in the United States and how they change over time
See what factors influence Ben & Jerry's performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Ben & Jerry's' competitors in the United States
An analysis of Ben & Jerry's' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ben & Jerry's has a market performance percentile of 99, indicating a leading position. This means the brand captures a significantly higher share of customer traffic compared to most competitors. Performance peers in the same percentile range include sweetgreen, Beatrix, Fat Rosie's Taco & Tequila Bar, Angus Steakhouse and Seafood, La Birra Bar (Burgers), and Caribou Coffee.
Customer satisfaction (CSAT) indicates brand perception, influencing loyalty, retention, and revenue. Higher CSAT scores typically correlate with positive business outcomes.
Ben & Jerry's overall CSAT is 83%, a 3.7 percentage point increase year-over-year. Georgia leads in CSAT at 95%, followed by Texas at 92%. Customer satisfaction has varied slightly month to month, ranging from approximately 81.76% to 84.81% during the reported period, but the overall trend is positive.
Outlet count indicates market reach and growth. Increasing outlets can expand brand access, driving revenue and brand awareness across regions.
Ben & Jerry's has the highest number of outlets in California (17), followed by Florida (16), and Massachusetts (15). New York has 13 outlets, and Virginia has 11. The distribution of outlets varies by state, reflecting regional market strategies and consumer demand.
Competitor analysis shows market dynamics. Knowing who shares customers aids strategic positioning, highlighting differentiation and competitive advantages.
Ben & Jerry's top competitors based on cross-visitation are McDonald's (8.85%), Starbucks (6.76%), Dunkin' (5.29%), Chick-fil-A (4.86%), and Chipotle Mexican Grill (4.08%). This indicates that customers who visit Ben & Jerry's also frequently visit these quick-service and coffee shop chains.
Traffic workload identifies peak hours, enabling optimal staffing, inventory management, and service delivery to maximize revenue and customer satisfaction.
Ben & Jerry's experiences peak traffic between 11 AM and 10 PM, with the highest traffic workload occurring between 4 PM and 7 PM. Traffic is lowest during the early morning hours (1 AM - 9 AM). This data suggests optimal staffing and resource allocation during peak hours is crucial.
Consumer segment analysis enables precise targeting. Tailoring marketing to demographics maximizes engagement, driving brand affinity and sales.
Women are over-represented among Ben & Jerry's consumers, with an affinity index of 103.00, while men are slightly under-represented at 97.00. Gen Z shows a high affinity (134.00), while Gen X is slightly over-represented (102.00) and Gen Y is under-represented (98.00). This suggests targeted marketing efforts should consider these generational and gender preferences.