Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Bruster's Real Ice Cream is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Bruster's Real Ice Cream performance in the United States and how they change over time
See what factors influence Bruster's Real Ice Cream performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Bruster's Real Ice Cream' competitors in the United States
An analysis of Bruster's Real Ice Cream' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Bruster's Real Ice Cream holds a leading market performance percentile of 99.00, placing it in the top 1% of brands. This signifies strong customer preference. Handel's Ice Cream, The Juicy Crab, Cafe Rio Fresh Modern Mexican, Lou Malnati's Pizzeria, Farmhouse Kitchen Thai Cuisine, and Bonchon also share this high-performance tier.
Customer satisfaction is crucial to brand loyalty, influencing repeat visits and positive word-of-mouth, impacting long-term revenue.
Bruster's Real Ice Cream boasts an overall customer satisfaction of 82.00%, a 1.00 percentage point increase year-over-year. Delaware and Texas show the highest CSAT at 93.00%. Customer satisfaction has fluctuated month to month, peaking in June 2025.
Outlet count indicates brand reach, influencing market penetration and accessibility, directly impacting potential customer base.
Bruster's Real Ice Cream has the highest number of outlets in Georgia with 48, followed by Pennsylvania with 21. This distribution shows where Bruster's has the most established presence.
Identifying competitors highlights market dynamics, helping to understand brand positioning and customer choice drivers for strategic advantages.
McDonald's (9.56%) is the most cross-visited brand by Bruster's Real Ice Cream customers, followed by Chick-fil-A (4.99%), Cracker Barrel Old Country Store (4.48%), Starbucks (4.22%), and Wendy's (3.79%). This indicates shared customer interest in fast food and casual dining options.
Understanding traffic workload by hours enables optimal staffing, resource allocation, and targeted promotions for peak efficiency.
Traffic workload at Bruster's Real Ice Cream peaks between 17:00 (54.40) and 20:00 (62.69), with the highest activity at 19:00 (67.92). Minimal traffic occurs from midnight to 10:00.
Consumer segment analysis by gender and generation allows for tailored marketing, improving engagement and relevance to drive sales.
Bruster's Real Ice Cream shows a high affinity with Women, with an index of 121.00. There is also a notable affinity for Gen X consumers, indexed at 117.00. Gen Y are under-indexed at 85.00.