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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Cafe Rio Fresh Modern Mexican is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Cafe Rio Fresh Modern Mexican performance in the United States and how they change over time
See what factors influence Cafe Rio Fresh Modern Mexican performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Cafe Rio Fresh Modern Mexican' competitors in the United States
An analysis of Cafe Rio Fresh Modern Mexican' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference through brand's share of foot traffic in the cafe & restaurant industry.
Cafe Rio Fresh Modern Mexican's market performance is at the 99th percentile, indicating a leading position. This signifies strong customer preference and competitive advantage. Performance peers include Farmhouse Kitchen Thai Cuisine, Handel's Ice Cream, Jim'N Nick's Bar-B-Q, Bruster's Real Ice Cream, Parry's Pizzeria & Taphouse, and The Juicy Crab all within the same percentile.
Customer satisfaction (CSAT) reflects customer loyalty and service quality. Monitoring CSAT helps identify areas for improvement and predict future growth.
Cafe Rio Fresh Modern Mexican's overall CSAT is 53%, a decrease of 1.2 percentage points year-over-year. CSAT varies by state, with New Mexico showing the highest CSAT at 79% but a decrease in growth, while Washington shows 72% with significant growth. This suggests regional differences in customer experience.
Average check reflects spending per customer. Tracking it helps to understand pricing effectiveness and impacts on profitability.
The overall average check for Cafe Rio Fresh Modern Mexican is $17.70, a decrease of 6% year-over-year. New Mexico has the highest average check at $20.70. This indicates possible variations in menu mix or pricing strategies across different locations. There is no growth data for the states provided.
Tracking the number of outlets indicates brand expansion and market penetration, reflecting business growth and investment in new locations.
Cafe Rio Fresh Modern Mexican has the highest number of outlets in Utah (51), followed by Arizona (23) and California (22). This geographical distribution shows the brand's strongest presence in Utah and a significant presence in the Southwest region of the United States.
Identifying top competitors helps understand the competitive landscape. Cross-visitation rates show which brands attract similar customer bases.
The top competitors for Cafe Rio Fresh Modern Mexican, based on cross-visitation, are McDonald's (12.57%), In-N-Out Burger (6.50%), Chick-fil-A (5.76%), Wendy's (5.70%), and Taco Bell (5.27%). This suggests that customers of Cafe Rio also frequently visit these fast-food chains.
Analyzing traffic workload by hour helps optimize staffing. Understanding peak hours ensures efficient service and customer satisfaction.
Cafe Rio Fresh Modern Mexican experiences peak traffic workload between 12:00 PM (66.12) and 6:00 PM (62.51). The lowest traffic workload occurs between midnight and 6:00 AM. This data can inform staffing decisions to match demand.
Understanding consumer segments allows for targeted marketing strategies. Knowing gender and generational affinity helps tailor messaging and offers.
Consumer data shows that women have a higher affinity (89%) compared to men (109%) relative to the average consumer. Regarding generations, Gen X shows higher affinity (104%) while Gen Y (94%) and Gen Z (98%) are under-indexed. This suggests Cafe Rio attracts a slightly higher representation of men and Gen X.