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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
BananaBro is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence BananaBro performance in the Malaysia and how they change over time
See what factors influence BananaBro performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
An analysis of BananaBro' competitors in the Malaysia
An analysis of BananaBro' competitors in the Malaysia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals BananaBro's competitive strength and customer preference within the Cafe & Restaurants industry.
BananaBro's market performance is in the top 1% in Malaysia, indicating a leading position. This high percentile reflects strong customer preference and market share compared to peers like OldTown White Coffee, Pizza Hut, ZUS Coffee, Mohd Chan Restaurant, Sushi King, and 4Fingers Crispy Chicken, who are also in the top 1%.
Customer satisfaction (CSAT) reflects brand perception and loyalty. High CSAT scores often correlate with increased customer retention and positive word-of-mouth.
BananaBro's overall CSAT is 87%, up 2.9 percentage points year-over-year. Malacca shows the highest CSAT at 94% with a significant growth of 29.7 percentage points, while Kuala Lumpur shows a decrease. This indicates generally positive customer sentiment with regional variations, signalling areas for targeted service improvements.
Average check (Avg Check) reflects customer spending per transaction. Monitoring it helps understand pricing effectiveness and revenue trends.
BananaBro's overall average check is MYR 37.4, a 2.4% increase year-over-year. Kelantan has the highest average check at MYR 61.4. Pahang shows the lowest average check at MYR 38.1. The increase suggests customers are spending slightly more per visit.
Number of outlets indicates brand reach and market penetration, crucial for accessibility and overall revenue generation.
BananaBro has a total of 41 outlets in Malaysia. Selangor has the most outlets (17), followed by Kuala Lumpur (12). Other states like Kedah, Penang and Malacca have 2 outlets each, while Perak, Negeri Sembilan, Johor, Kelantan and Pahang each have 1 outlet. This reflects a concentrated presence in key urban areas.
Identifying top competitors via cross-visitation highlights direct alternatives considered by BananaBro's customers, crucial for strategic positioning.
Nando's (2.50%), KFC (2.25%), 4Fingers Crispy Chicken (2.05%), Briyani Asif Bukit Bintang (2.00%) and ZUS Coffee (1.70%) are the top competitors based on customer cross-visitation. Customers who visit BananaBro also frequent these brands, suggesting they are perceived as alternatives. These competitors should be carefully considered in strategical decision.
Analyzing traffic workload by hour reveals peak operational times, enabling optimized staffing and resource allocation for enhanced service.
BananaBro's traffic workload peaks between 18:00 and 19:00 (60.12%), with significant activity from 10:00 to 21:00. Traffic is minimal from 0:00 to 9:00 and after 22:00. Staffing and resources should be optimized to handle the evening peak hours efficiently.
Understanding consumer segments by gender and generation allows for targeted marketing, product development, and tailored customer experiences.
Women (102 index) and Gen Z (122 index) demonstrate higher affinity towards BananaBro compared to the average consumer, while Gen X (63 index) has lower affinity. Gen Y (101 index) shows near-average affinity. Tailored marketing strategies should consider the over-indexed Women and Gen Z segments.