Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Viva Star Coffee performance in the Vietnam and how they change over time
See what factors influence Viva Star Coffee performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Viva Star Coffee' competitors in the Vietnam
An analysis of Viva Star Coffee' competitors in the Vietnam
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Viva Star Coffee is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Viva Star Coffee's market performance is at the 49th percentile in Vietnam's Cafe & Restaurants industry, indicating a below average/lagging market standing. This means that Viva Star Coffee captures less foot traffic compared to the top 50% of its competitors. Performance peers in the same percentile range include Quán Thùng Gỗ, SAKU - Cơm trà Nhật Bản, Chicken Plus, Dookki Lotte Mall, Khao Lao, and D.O.M - Coffee Capsule.
Competitor analysis identifies key rivals and their market share, informing competitive strategies and differentiation efforts for Viva Star Coffee.
Viva Star Coffee's top competitors, based on customer cross-visitation, are Highlands Coffee (12.5%), Katinat (7.41%), Phuc Long (6.48%), The Coffee House (4.63%), and Phê La (3.7%). This indicates that customers who visit Viva Star Coffee also frequently visit these brands.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience and service delivery.
Viva Star Coffee experiences peak traffic workload between 6:00 AM and 11:00 AM, with the highest workload at 9:00 AM (58.28%) and 8:00 AM (57.49%). Traffic significantly decreases after 9:00 PM, indicating lower customer activity during late hours.
Understanding consumer segments by gender and generation enables targeted marketing and product strategies, improving engagement and brand relevance.
Viva Star Coffee's customer base shows high affinity towards women (86%) and men (112%). Among generations, Gen X (127%) and Gen Y (118%) are overrepresented, while Gen Z (55%) is underrepresented, indicating varying levels of engagement across different age groups.