Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Coffee House performance in the Vietnam and how they change over time
See what factors influence The Coffee House performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Coffee House' competitors in the Vietnam
An analysis of The Coffee House' competitors in the Vietnam
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
The Coffee House is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Coffee House in Vietnam holds a market performance percentile of 58 in the Cafe & Restaurants industry. This is an average/above average position, indicating a moderate market presence relative to competitors like Thai Express, CLOUD POT, TRÀ PHÊ CHÁY - Trần Hưng Đạo, Galbi House, Nhà Hàng Hải Sản Biển Đông, and Avatar Karaoke, who share the same percentile.
Customer satisfaction (CSAT) reflects customer happiness. Higher CSAT scores often correlate with increased loyalty and positive word-of-mouth referrals.
The Coffee House has an overall CSAT of 65% in Vietnam, a slight decrease of 0.1 percentage points year-over-year. An Giang Province shows high satisfaction (94%), while Khánh Hòa Province has a lower score (37%). The CSAT trend shows fluctuations between 63.18% and 66.76% during the observed period.
Average check reveals how much customers spend per visit. Tracking this metric helps understand spending habits and revenue trends.
The Coffee House's average check is 91.2K VND, a 19.3% increase year-over-year. Khánh Hòa Province reports an average check of 79.4K VND. The average check fluctuated between 60344.83 VND and 104891.30 VND during the period.
Outlet count indicates brand reach. More outlets can mean greater market penetration and brand visibility within the Cafe & Restaurants industry.
The Coffee House has a varying number of outlets across different provinces. Khánh Hòa Province has the most with 4 outlets, followed by Tây Ninh Province with 3. Several other provinces, including Nghệ An, Phú Thọ, Cà Mau, Gia Lai, An Giang, Quảng Ngãi, Quảng Ninh and Hưng Yên each have 1-2 outlets.
Competitor analysis identifies key rivals. Understanding who else customers visit helps refine strategies and maintain a competitive edge.
The top competitors for The Coffee House, based on customer cross-visitation, are Highlands Coffee (15.76%), Katinat (7.67%), Phuc Long (6.28%), Starbucks (5.16%), and Phê La (5.02%). This indicates that customers of The Coffee House also frequently visit these brands.
Traffic workload shows peak hours. Knowing when customers visit most helps optimize staffing and resource allocation for better service.
The Coffee House experiences peak traffic between 8 AM and 8 PM, with the highest workload around 10 AM (60.20%). Traffic is significantly lower during the night, with the lowest workload between 3 AM and 5 AM (1.52%-1.87%).
Consumer segments inform marketing. Understanding gender and generation helps tailor campaigns for maximum impact and relevance.
Women are overrepresented among The Coffee House consumers (80 affinity index), while men are also overrepresented (116 affinity index). Gen Y shows a high affinity (116 affinity index), while Gen X (69 affinity index) and Gen Z (87 affinity index) are underrepresented.