Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Tops Bar-B-Q performance in the United States and how they change over time
See what factors influence Tops Bar-B-Q performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Tops Bar-B-Q' competitors in the United States
An analysis of Tops Bar-B-Q' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Tops Bar-B-Q is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the cafe & restaurants industry.
Tops Bar-B-Q is a leading brand with a market performance percentile of 99, placing it in the top 1% of brands. This indicates a strong market presence. Performance peers such as Big E's Sports Grill, Smokin'Dave's BBQ, Fusion Grill, Deschutes Brewery, Weck's and Andhra2America Indian Food truck also share high percentile.
Customer satisfaction (CSAT) reflects loyalty and overall brand perception, influencing repeat business and positive word-of-mouth referrals.
Tops Bar-B-Q's overall customer satisfaction is 57%, a decrease of 3.3 percentage points year-over-year. CSAT varies by state: Arkansas shows 64% (-8.4pp), Mississippi is at 61% (-16.6pp), and Tennessee has 55% (-0.7pp). Monitoring and addressing satisfaction drivers are key to reversing negative trends.
Average check reflects spending per customer visit, crucial for revenue management and understanding customer purchase behavior trends.
The overall average check for Tops Bar-B-Q is $17.70, a decrease of 1.8% year-over-year. Mississippi has an average check of $18.90, while Tennessee is at $17.40. Analyzing factors influencing check size helps optimize pricing and promotions.
The number of outlets indicates brand reach and market penetration, directly affecting accessibility and potential customer base.
Tops Bar-B-Q has 14 outlets in Tennessee, 3 in Mississippi, and 1 in Arkansas. The distribution of outlets by state shows where the brand's physical presence is strongest, indicating core markets.
Competitor analysis identifies key players and customer cross-visitation patterns, informing strategies to enhance competitive positioning.
Top competitors for Tops Bar-B-Q include McDonald's (16.13% cross-visitation), Sonic Drive-In (10.60%), Taco Bell (9.68%), Chick-fil-A (9.68%), and Wendy's (7.83%). Understanding these overlaps helps refine marketing and customer retention efforts.
Traffic workload reveals peak hours, allowing optimal staffing and resource allocation to meet customer demand efficiently.
Tops Bar-B-Q experiences peak traffic between 12:00 PM and 1:00 PM, with the highest workload at 75.73%. Traffic starts increasing at 6:00 AM, peaks around lunch, and gradually decreases after 6:00 PM. Staffing and resource allocation should align with these peak times.
Understanding consumer segments by gender and generation enables targeted marketing strategies and improved customer engagement.
The affinity index shows that women are under-indexed (91) and men are over-indexed (109). Gen X is highly over-indexed (141), while Gen Y (70) and Gen Z (48) are under-indexed, suggesting different marketing approaches may be effective for each generation.