Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Tony Roma's performance in the United States and how they change over time
See what factors influence Tony Roma's performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Tony Roma's' competitors in the United States
An analysis of Tony Roma's' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Tony Roma's is in the lower 33% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Tony Roma's market performance is in the lower 33%, indicating a lagging position. This means the brand captures less foot traffic than most competitors. Performance peers in the same percentile range include Nordstrom Ebar Artisan Coffee and 5 Esquinas.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with repeat business.
Tony Roma's overall CSAT is 67%, a 3.7 percentage point increase year-over-year. Guam leads with 82% satisfaction, while North Carolina shows a decrease. The CSAT trended upwards from June to July 2025, then slightly decreased in August.
Average check reveals customer spending per visit, crucial for revenue analysis and pricing strategy optimization.
Tony Roma's overall average check is $32.90, a 12.4% decrease year-over-year. Guam has the highest average check at $47.90. The average check fluctuated between $31.52 and $35.00 from June to August 2025.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Tony Roma's has multiple outlets in Florida, California, Colorado and Nevada (2 each). North Carolina, Guam, Montana and Iowa have one outlet each. This distribution reflects the brand's geographic focus.
Competitor analysis identifies key rivals, informing strategies to gain market share and differentiate the brand.
Tony Roma's top competitors based on customer cross-visitation are McDonald's (9.02%), Olive Garden Italian Restaurant (4.92%), Burger King (4.92%), Chick-fil-A (4.92%), and Applebee's Grill + Bar (4.10%).
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to meet demand.
Tony Roma's traffic workload peaks between 17:00 and 19:00 (5 PM - 7 PM), with the highest workload at 18:00 (6 PM). Traffic is minimal before 11:00 and after 21:00 (9 PM).
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies for better engagement.
Women show high affinity (81%) towards Tony Roma's, while men are over-represented (118%). Gen X shows the highest affinity (174%), while Gen Y (63%) and Gen Z (21%) are under-indexed.