Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Cilantro Taco Grill performance in the United States and how they change over time
See what factors influence Cilantro Taco Grill performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Cilantro Taco Grill is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Cilantro Taco Grill' competitors in the United States
An analysis of Cilantro Taco Grill' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals a brand’s share of foot traffic, indicating its competitive strength and customer preference in the industry.
Cilantro Taco Grill's MARKET PERFORMANCE is at the 99th percentile, indicating a leading position. This means the brand captures a significantly higher share of customer traffic compared to most competitors. Peers include Harvy's, Amato's, The Garlic, Súp Vietnamese, super machi, and Cravin' Crabs.
Customer satisfaction (CSAT) reflects brand perception and loyalty. Monitoring CSAT helps identify areas for service improvement and predicts future growth.
Cilantro Taco Grill's overall CSAT is 61%, a decrease of 1.8 percentage points year-over-year. In Illinois, the CSAT is also 61%, similarly down by 1.8 percentage points. This suggests a need to investigate factors impacting customer experience to prevent further decline.
Average check measures customer spending per visit. Tracking this KPI helps to understand revenue trends and the impact of pricing or promotional strategies.
The overall average check for Cilantro Taco Grill is $22.2, reflecting a 13.1% increase year-over-year. In Illinois, the average check is also $22.2. This indicates customers are spending more per visit, possibly driven by menu changes or increased order sizes.
Number of outlets indicates brand reach and expansion. Monitoring this metric shows growth trajectory and potential market penetration in different locations.
Cilantro Taco Grill has 20 outlets located in Illinois. This provides a view of the brand's physical presence and market coverage within the state, highlighting its operational scale.
Competitor analysis identifies key rivals and their customer overlap. It helps to refine marketing strategies and strengthen competitive positioning.
The top competitors for Cilantro Taco Grill, based on customer cross-visitation, are McDonald's (12.41%), Portillo's (8.97%), Starbucks (8.28%), Burger King (7.59%), and Dunkin' (6.21%). This indicates Cilantro Taco Grill's customers also frequent these fast-food and coffee chains.
Traffic workload distribution shows peak operational hours. It enables effective staffing and resource allocation to meet customer demand efficiently.
Cilantro Taco Grill experiences peak traffic workload between 10 AM and 8 PM, with the highest workload occurring between 12 PM and 2 PM. Minimal traffic occurs between midnight and 7 AM.
Understanding consumer segments allows for targeted marketing. Tailoring strategies to gender and generational preferences maximizes campaign effectiveness.
Among Cilantro Taco Grill's consumers, women are overrepresented (74%) while men are also overrepresented (124%). Gen X and Gen Y exhibit higher affinity (106% and 107%, respectively), while Gen Z shows lower affinity (76%).