Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Meltdown performance in the United States and how they change over time
See what factors influence The Meltdown performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Meltdown' competitors in the United States
An analysis of The Meltdown' competitors in the United States
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
The Meltdown is in the lower 41% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Meltdown's market performance is in the lower 41%, indicating a below average market standing. This suggests it captures less foot traffic compared to competitors. Performance peers in the same percentile range include Himalayan Flavor, Mermaids Restaurant, Macado's, Props Steak and Seafood Restaurant, Prime Doner Restaurant, and CRAFT South Beach - Espanola Way.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth. Higher CSAT often correlates with repeat business.
The Meltdown's overall CSAT is 57%, a significant 11.7 percentage point increase year-over-year. Colorado shows the highest CSAT at 100%, followed by Arizona at 83%. Washington has the lowest CSAT at 51%. This indicates improved customer perception, with notable regional variations.
Average check reveals customer spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
The Meltdown's overall average check is $25.1, a 14.4% increase year-over-year. California has the highest average check at $31.4, while Florida has a lower average check at $20. This suggests customers are spending more per visit, particularly in California.
Outlet count indicates brand reach and market presence. Tracking this metric informs expansion strategies and reflects overall business growth.
The Meltdown has the most outlets in California (304), followed by Texas (175) and Florida (83). This distribution highlights key markets for the brand, with California representing the strongest presence.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
Denny's (27.27%) and McDonald's (24%) are the top competitors for The Meltdown, based on cross-visitation. Taco Bell (12.36%), Wendy's (10.18%), and Starbucks (9.45%) also attract The Meltdown's customers. This suggests a significant overlap in customer base with these brands.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
The Meltdown experiences peak traffic workload between 9 AM and 12 PM, reaching a high of 51.61% at 11 AM. Traffic is lowest between 2 AM and 5 AM. This data helps optimize staffing levels to meet customer demand during peak hours.
Consumer segment analysis enables targeted marketing. Understanding gender and generational preferences enhances messaging and product development.
The Meltdown's customer base shows a high affinity towards women (89%) and Gen X (121%). Gen Z is under-indexed (39%). This suggests marketing efforts should focus on Gen X and female consumers to maximize engagement.