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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence The Cheesecake Shop performance in the New Zealand and how they change over time
See what factors influence The Cheesecake Shop performance in the New Zealand and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
An analysis of The Cheesecake Shop' competitors in the New Zealand
An analysis of The Cheesecake Shop' competitors in the New Zealand
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
The Cheesecake Shop is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, reflecting competitive strength and customer preference in the Cafe & Restaurants industry.
The Cheesecake Shop holds a leading position, ranking in the top 1% in New Zealand's Cafe & Restaurants sector. This signifies strong customer preference versus competitors like Kreem Cafe, Bala's Indian Restaurant, Jamaica Blue, No. 1 Lanzhou Ramen中国兰州老白家牛肉拉面, Kabul House Restaurant, and Fairlie Bakehouse.
Customer satisfaction (CSAT) indicates brand health, directly impacting loyalty and revenue, reflecting the success of customer-centric strategies.
The Cheesecake Shop's overall CSAT is 70%, up 2.4 percentage points year-over-year, showing improved customer sentiment. Canterbury leads with 86% CSAT, followed by Bay of Plenty and Waikato at 79%. Auckland's 69% indicates room for improvement, but still demonstrates positive momentum in customer satisfaction.
Average check reflects spending per transaction, vital for revenue optimization, influenced by pricing strategies and customer purchase behavior.
The Cheesecake Shop's average check is NZD 53.7, up 9.5% year-over-year, indicating increased spending per customer. Auckland's average check is NZD 53.9, while Canterbury's is NZD 49.1, suggesting regional differences in customer spending habits that could inform localized strategies.
Outlet count signifies market presence and expansion, impacting brand visibility and accessibility for the Cafe & Restaurants industry.
The Cheesecake Shop has 16 outlets in Auckland, demonstrating a strong regional presence. Canterbury and Bay of Plenty each have 3 outlets, followed by Wellington and Waikato with 2 each. Other regions have 1 outlet each, indicating a concentrated presence in Auckland with growth opportunities elsewhere.
Analyzing competitors reveals market dynamics, informing strategies for differentiation and capturing market share in the Cafe & Restaurants industry.
The Cheesecake Shop's customers also frequent McDonald's (12.20%), KFC (9.76%), Taco Bell, BurgerFuel, and Nando's (7.32% each). This cross-visitation data suggests potential opportunities for The Cheesecake Shop to attract customers from these competing fast-food chains through targeted promotions or menu diversification.
Traffic workload identifies peak hours, enabling optimal staffing and resource allocation for enhanced customer experience in the Cafe & Restaurants industry.
The Cheesecake Shop experiences peak traffic between 9 AM and 6 PM, with the highest workload between 12 PM and 3 PM (around 61%). Traffic is minimal before 7 AM and after 8 PM, highlighting the importance of focusing resources during peak operational hours to maximize service efficiency.