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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Majestic Cafe performance in the New Zealand and how they change over time
See what factors influence Majestic Cafe performance in the New Zealand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Majestic Cafe' competitors in the New Zealand
An analysis of Majestic Cafe' competitors in the New Zealand
In Cafés & Restaurants
·Jul – Sep 25
Majestic Cafe is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Majestic Cafe's market performance is at the 49th percentile, indicating a below average/lagging position. This suggests the brand captures less foot traffic than most competitors. Performance peers in similar range: Tanoshi, King of Snake, Denny's, Rosie's Red-Hot Cantina, Coffee Culture, Gear Street Union.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Majestic Cafe's overall CSAT is 88%, a 5.6pp increase year-over-year, indicating improved customer happiness. Southland and Canterbury show high CSAT (92%), while Wellington has a significantly lower CSAT (50%) with a decrease of 25pp, requiring attention.
Average check (Avg Check) indicates how much customers spend per visit, influencing revenue and profitability.
Majestic Cafe's overall average check is 26.8 NZD, a 5.1% increase year-over-year, suggesting customers are spending more per visit. Auckland's average check is 26.4 NZD. Canterbury's average check is 26.2 NZD.
Number of outlets indicates brand reach and market presence, affecting accessibility and revenue potential.
Majestic Cafe has 8 outlets in Auckland, 6 in Canterbury, and 1 each in Wellington, Bay of Plenty, and Southland. Auckland represents the largest market presence for the brand.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Majestic Cafe's top competitors based on customer cross-visitation are McDonald's (11.69%), The Good Home Takanini (3.90%), Coffee Culture (3.90%), Robert Harris (3.90%), and Starbucks (3.90%). McDonald's has a significantly higher cross-visitation rate.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation.
Majestic Cafe's peak traffic workload occurs between 11 AM and 1 PM, with the highest workload at 12 PM (63.98%). Traffic starts increasing at 6 AM, peaks around midday, and declines after 4 PM.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Majestic Cafe's customer base shows a high affinity for women (Index 116) and Gen X (Index 227). Women are overrepresented, while men are underrepresented (Index 86). Gen X has a high affinity.