Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence tashas performance in the South Africa and how they change over time
See what factors influence tashas performance in the South Africa and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of tashas' competitors in the South Africa
An analysis of tashas' competitors in the South Africa
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
tashas is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, showing competitive strength and customer preference in the industry.
tashas is a leading brand with a market performance percentile of 99, placing it in the top 1% of brands. This shows a strong competitive position. Performance peers include EL&N London, YARD, Del Forno, Irene Farm, RocXiBeach, and GOLD Restaurant.
Customer satisfaction (CSAT) measures how well a brand meets customer expectations, directly impacting loyalty and positive word-of-mouth.
tashas boasts an overall CSAT of 86%, a 5.4pp increase year-over-year, indicating improved customer experiences. Gauteng leads with 90% CSAT, followed by Western Cape at 81%, both showing positive growth.
Average check reveals customer spending per visit, reflecting pricing strategy effectiveness and customer value perception.
tashas's overall average check is 360.9 ZAR, up 17.3% year-over-year, suggesting increased spending per customer. Gauteng has an average check of 364.7 ZAR. Western Cape has an average check of 353.1 ZAR.
Outlet count indicates brand reach and market presence, directly affecting accessibility and potential customer base.
tashas has 13 outlets in Gauteng and 3 in Western Cape, showing a stronger presence in Gauteng. This reflects current distribution and market focus.
Identifying top competitors helps a brand understand market dynamics and refine strategies to gain a competitive edge.
tashas's top competitors based on customer cross-visitation are McDonald's (16.67%), KFC (12.42%), Spur (11.52%), Mugg & Bean (8.18%), and Nando's (7.58%), revealing key alternative choices for tashas's customers.
Traffic workload analysis helps optimize staffing and resource allocation, ensuring efficient service during peak hours.
tashas experiences peak traffic between 8 AM and 6 PM, with the highest workload around 12-1 PM (67.54%-67.62%). Traffic is minimal from 10 PM to 6 AM.
Understanding consumer demographics allows targeted marketing, improving engagement and ROI by aligning campaigns with specific groups.
Women show high affinity (108 index), suggesting they are overrepresented among tashas's customers. Gen Y also displays high affinity (131 index), while Gen X (36 index) and Gen Z (92 index) show lower affinity relative to the average.