Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence TANK performance in the New Zealand and how they change over time
See what factors influence TANK performance in the New Zealand and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of TANK' competitors in the New Zealand
An analysis of TANK' competitors in the New Zealand
Top-5 brands that brand's customers also visit
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
TANK, with a market performance of 99%, is a leading brand. This percentile indicates TANK's strong market presence and customer preference compared to its peers such as Denny's, Gear Street Union, King of Snake, 25 Degrees Burger Bar, Tanoshi, and Pita Pit.
Customer satisfaction (CSAT) reflects customer loyalty and overall brand perception, impacting long-term growth and profitability.
TANK's overall CSAT is 69%, a 2.7pp increase year-over-year, indicating improved customer sentiment. Auckland shows high satisfaction (76%), while Wellington's CSAT is low (31%) with a significant decrease. Canterbury also experienced a slight decrease.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer purchase behavior.
TANK's overall average check is 19 NZD, a 5.8% decrease year-over-year. Auckland's average check is 19.2 NZD with no change, while Canterbury's is 18.8 NZD, also with no change.
Number of outlets reflects brand reach and market penetration, influencing brand visibility and customer accessibility.
TANK has 84 outlets across New Zealand. Auckland has the highest number of outlets (37), followed by Canterbury (11). Waikato, Wellington and Bay of Plenty each have 8, while Gisborne has only 1 outlet.
Competitor analysis reveals brand positioning and market share, informing strategies to gain a competitive edge.
TANK's top competitors, based on cross visitation, are KFC (12.05%), Burger King (10.84%), McDonald's (10.84%), Domino's Pizza (8.43%), and St Pierres Sushi (4.82%), indicating shared customer base within the fast-food sector.
Traffic workload shows peak hours, allowing optimized staffing and resource allocation for better customer experience.
TANK experiences peak traffic between 11 AM and 2 PM, with the highest workload at 12 PM (54.65%). Traffic is minimal between 10 PM and 4 AM, indicating closure or very low activity during these hours.
Consumer segment analysis by Gender and Generation informs targeted marketing and positioning strategies for better affinity.
TANK's customer base shows a high affinity index for Women (109) and Gen Z (167). Men (92) and Gen X (93) are under-indexed, suggesting a need for tailored strategies to engage these groups.
Cafés & Restaurants
