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Managing Partner, Global Business Development
See what factors influence Super Salads performance in the Mexico and how they change over time
See what factors influence Super Salads performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Super Salads' competitors in the Mexico
An analysis of Super Salads' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Super Salads is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Super Salads, with a market performance of 99% in Mexico's Cafe & Restaurants industry, holds a leading position. This indicates strong competitive strength and high customer preference relative to its peers like Denny's, Ryoshi, and others, all positioned within the same leading percentile range.
Customer satisfaction reflects loyalty and brand perception, crucial for retaining customers and attracting new ones.
Super Salads has an overall customer satisfaction of 59% in Mexico, which decreased by 1.9 percentage points year-over-year. Satisfaction varies by state, with Querétaro showing the highest at 73% and Quintana Roo at 59%. Customer satisfaction saw fluctuation from May to July 2025.
Average check indicates customer spending habits and pricing effectiveness, impacting revenue and profitability.
The average check for Super Salads in Mexico is 274.8 MXN, an 8.1% increase year-over-year. Chihuahua has the highest average check at 321.1 MXN, while Quintana Roo's is 262.5 MXN. The average check showed fluctuation from May to July 2025.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Super Salads in Mexico, based on cross-visitation, are Starbucks (9.71%), Carl's Jr. (9.06%), and Tim Hortons (7.12%). This suggests that customers who visit Super Salads also frequent these brands.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Super Salads' customer base in Mexico shows an affinity for women (Index: 105), who are over-represented. Men are under-represented (Index: 96). Gen Y (Millennials) are over-represented (Index: 108) while Gen X is under-represented (Index: 78).