Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Starbucks performance in the Australia and how they change over time
See what factors influence Starbucks performance in the Australia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Starbucks is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
An analysis of Starbucks' competitors in the Australia
An analysis of Starbucks' competitors in the Australia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance reveals brand's share of foot traffic, indicating competitive strength and customer preference within the industry.
Starbucks, with a Market Performance of 99 in Australia's Cafe & Restaurants industry, is a leading brand. This indicates strong customer preference and a significant competitive advantage. Performance peers like TGI Fridays, ING KOREAN BBQ BUFFET, The Cheesecake Shop, Outback Steakhouse, Macchiato Wood Fire Pizza and Coffee Roasters, David's Master Pot 大味麻辣烫 are in similar standing.
Customer Satisfaction reflects how well a brand meets customer expectations, influencing loyalty and repeat business.
Starbucks' overall customer satisfaction is 53%, up 1.6pp year-over-year. Satisfaction varies by state, with Queensland at 56% and New South Wales also at 56%. Victoria shows 49% satisfaction, indicating area for improvement in this region. CSAT trend shows fluctuations in last 3 months.
Average Check is the average amount spent per transaction, revealing pricing power and customer spending habits.
The average check for Starbucks in Australia is 19 AUD, a 17.2% increase year-over-year. Western Australia has the highest average check at 23.1 AUD. Queensland shows the lowest average check at 16.3 AUD. Average check trend shows fluctuations in last 3 months.
Number of Outlets indicates brand reach and accessibility, reflecting expansion and market presence.
Starbucks has varying outlet numbers across Australian states. Queensland leads with 26 outlets, followed by New South Wales with 25, Victoria with 19, and Western Australia with 4. This distribution highlights regional market priorities and penetration.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies.
McDonald's is the top competitor with a 20.43% cross-visitation rate, followed by KFC at 11.10%. Hungry Jack's Burgers has a 7.94% rate, Guzman y Gomez 4.41%, and Domino's Pizza 3.66%. This indicates customers who visit Starbucks also frequent these fast-food chains.
Traffic Workload shows peak hours, enabling staff optimization and service improvements.
Starbucks experiences peak traffic workload between 9 AM and 4 PM, with the highest at 12 PM (58.51). Traffic starts increasing at 5 AM, peaks midday, and declines after 5 PM. This informs staffing and resource allocation strategies.
Understanding Consumer Segments allows targeted marketing and customized product offerings.
Starbucks in Australia appeals to Women(96%) slightly less than Men(103%). The brand resonates more with Gen X (132), followed by Gen Y (97), and Gen Z (96). This affinity data informs tailored marketing and product development for each group.